Connect Drift to Chartio to Make Data-Driven Decisions

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What is Drift?

Drift is a leading conversational marketing platform that helps enterprise companies engage with their customers in real-time, capture leads, and automate sales processes. By using Drift, businesses can improve customer experience, increase sales conversions, and drive higher revenue growth. Drift's AI-powered chatbots and targeted messaging capabilities allow marketing and sales teams to better understand customer needs and provide personalized interactions at scale.

What is Chartio?

Chartio is a powerful business intelligence (BI) tool designed for enterprise companies to visualize, analyze, and share their data. With its easy-to-use interface and extensive library of data connectors, Chartio enables users to create custom dashboards and reports without requiring extensive technical expertise. By leveraging Chartio, decision-makers can gain valuable insights, make data-driven decisions, and monitor key performance indicators (KPIs) across their organization.

Connecting Drift to Chartio

Connecting Drift to Chartio can be accomplished in several ways:

  • Using Drift's built-in integrations: Drift offers native integrations with popular data storage and BI platforms, which can be configured to send data directly to Chartio.
  • Exporting Drift data as CSV files: Drift users can manually export their data as CSV files, which can then be imported into Chartio for analysis.
  • Building a custom API integration: Developers can create a custom integration using Drift's API to programmatically extract and load data into Chartio.
  • Utilizing a third-party data connector: Several third-party tools and services offer pre-built connectors for syncing Drift data with Chartio.
  • Choosing Improvado to connect Drift to Chartio: Instead of using other methods, opt for Improvado's advanced marketing analytics platform that automates the entire data pipeline, from data extraction and load to data transformation and normalization, making it easy to centralize and visualize your Drift data in Chartio.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting Drift to Chartio with Improvado

Improvado is the best solution for connecting Drift to Chartio due to its comprehensive data pipeline capabilities. With Improvado, users can automatically extract and load data from various marketing data sources, including Drift, into Chartio. This eliminates the need for manual data export and import, reducing the risk of errors and data discrepancies. Furthermore, Improvado provides a rich set of metrics and dimensions that can be extracted from Drift, offering unparalleled granularity and flexibility in data analysis.

Improvado's platform is designed for scalability, allowing it to handle large volumes of data seamlessly. Its customization capabilities enable users to tailor the data extraction process to their specific needs, ensuring that the data presented in Chartio is relevant and actionable. Moreover, Improvado's commitment to high-quality customer support ensures that any issues or questions that arise are addressed promptly and effectively.

Summary of connection Drift to Chartio

In summary, connecting Drift and Chartio can be achieved through various methods, but utilizing Improvado's advanced marketing analytics platform offers significant advantages. With Improvado, users can centralize their marketing and sales data from Drift and other data sources, enabling them to scale their data processing capabilities, customize their data extraction and transformation processes, and access high-quality customer support. By choosing Improvado, businesses can streamline their data management and gain valuable insights from their Drift data in Chartio, ultimately driving better decision-making and improved business outcomes. To learn more about how Improvado can benefit your organization, book a call with our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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