Woman’s Day Media Kit
Woman's Day tailors its content to suit everyday women, inspiring them to lead their best lives by speaking to their values and focusing on what's important to them—from home and style to health and relationships.
Woman’s Day boasts a reach of over 17 million on print, digital, and social platforms, with more than half of its visitors coming from search engines.
That said, Woman's Day might be worth a try if your company caters to affluent women aged 40-50.
Woman’s Day: By the Numbers
Here are a few stats to note as you consider Woman's Day for advertising opportunities.
- 10.8m+ readers on print
- 3.1m+ readers on digital
- 3.2m+ followers on social media
- 73% of its readers are homeowners
- Has a readership with a median age of 56
- Print readers have a median HHI of $63k
- Digital readers have a median HHI of $99k
- 460k+ newsletter subscribers
Woman’s Day Digital Advertising Opportunities
Woman's Day exists among a portfolio of brands operated under Hearst Magazines. The parent company (Hearst Magazines) offers a wide variety of opportunities to companies that wish to partner with it through its brands, including Woman's Day.
Let’s look at a few.
- Events—Hearst hosts over 70 events every year and has attracted over 5 million attendees to its virtual events.
- Branded Content—Woman’s Day connects its partners to over 6 million website and social media audiences by developing and delivering branded content such as articles, videos, social media posts, and more.
- Display Advertising—Woman’s Day allows you to promote your products and services to over 3 million regular website visitors through display advertising.
- Commerce—Hearst helps drive sales for eligible companies by testing and recommending products to its audience using a combination of storytelling and sophisticated targeting technology across its magazines. 87% of Hearst’s audience shop regularly online and account for 30% of UK retail spend.
Woman’s Day Digital Advertising Units
The following ad units are provided by Hearst Magazine and apply to Woman's Day and every other brand under the Hearst franchise.
Let’s look at them below.
Universal Ad Units
Custom
Video
Woman’s Day Digital Ad Rates
Digital ad rates are undisclosed on Woman’s Day’s website and media kit. To get information on the brand's digital ad rates, please contact the ad team through the contact page below.