Connect Mailjet Mail to Tableau for Real-Time Data Flow

Accelerate marketing data ops: reduce time to insights with Improvado.

Book a call

What is Mailjet Mail?

Mailjet Mail is a powerful email marketing platform designed for large enterprises, offering tools for creating, sending, and tracking marketing emails. With Mailjet Mail, businesses can personalize content to enhance customer engagement, automate email campaigns, and gain insights through detailed analytics. Using Mailjet Mail helps enterprises strengthen their marketing strategies, improve customer retention, and drive revenue growth.

What is Tableau?

Tableau is a leading business intelligence and data visualization tool that enables enterprises to analyze vast amounts of data quickly and efficiently. With Tableau, organizations can create interactive and shareable dashboards, explore data with powerful visualizations, and make data-driven decisions. Tableau's user-friendly interface empowers decision-makers to uncover hidden insights, track key performance indicators, and optimize business processes, ultimately leading to increased productivity and profitability.

Connecting Mailjet Mail to Tableau

Connecting Mailjet Mail to Tableau involves several steps:

  • Export data from Mailjet Mail: First, you need to extract the relevant data from your Mailjet Mail account to be used in Tableau. This may include data on email campaigns, subscriber lists, and engagement metrics.
  • Prepare the data: Before importing the data into Tableau, you may need to clean, format, and normalize the data to ensure compatibility with the Tableau platform. This may involve tasks such as removing duplicate records, standardizing date formats, and aggregating data.
  • Import data into Tableau: After preparing the data, you can import it into Tableau using the Tableau data connector. This involves connecting to a data source, selecting the appropriate data fields, and configuring any necessary settings.
  • Create visualizations: Once your data is imported into Tableau, you can start building custom visualizations and dashboards to analyze your Mailjet Mail data. This may include tracking email performance, segmenting subscribers, and identifying trends in engagement metrics.
  • Update data regularly: To ensure your visualizations and dashboards remain accurate and up-to-date, you need to regularly sync your Mailjet Mail data with Tableau. This may involve setting up automated data refreshes or manual updates as needed.
  • Consider using Improvado: Instead of connecting Mailjet Mail and Tableau manually, you can streamline the process by utilizing Improvado, an advanced marketing analytics platform that specializes in data extraction and load, data transformation, and data visualization.

Request a quote, and we'll
follow up with you shortly

We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting Mailjet Mail to Tableau with Improvado

Improvado is the best solution for connecting Mailjet Mail to Tableau because it simplifies and automates the entire process. With Improvado, you no longer need to worry about manually exporting, preparing, and importing your Mailjet Mail data into Tableau. Improvado's platform automatically extracts the necessary metrics and dimensions from Mailjet Mail, transforms the data for compatibility with Tableau, and loads it directly into your Tableau account. This saves you time, effort, and reduces the risk of errors in your data analysis.

Moreover, Improvado offers scalability and customization, allowing you to easily connect multiple data sources and customize your data pipeline to suit your unique business needs. Its platform is built to handle large volumes of data, ensuring that your enterprise can analyze and visualize all your marketing and sales data with ease. Additionally, Improvado provides top-notch customer support to assist you with any questions or issues that may arise while using their platform.

Summary of connection Mailjet Mail to Tableau

In summary, connecting Mailjet Mail and Tableau can be a complex and time-consuming process, but with Improvado, you can automate and streamline the entire data pipeline. Improvado offers scalability, customization, high-quality customer support, the ability to process large volumes of data, and centralizes marketing and sales data for your enterprise. To learn more about how Improvado can help you connect Mailjet Mail to Tableau, book a call with one of their experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

Do more with
Mailjet Mail

Do more with

Take your marketing reporting to new heights