Connect Exponea to Looker to Get Analysis-Ready Data

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What is Exponea?

Exponea is a customer data platform that specializes in helping large enterprises collect, analyze, and act on their customer data. By providing a centralized place for data storage and management, Exponea enables companies to gain actionable insights, create personalized marketing campaigns, and enhance the overall customer experience. This powerful platform not only optimizes marketing efforts but also contributes to increased revenue and customer retention.

What is Looker?

Looker is a modern business intelligence and data visualization tool that allows enterprises to easily explore, analyze, and share real-time data insights. With its robust features and customizable dashboards, Looker provides businesses with the ability to make data-driven decisions, monitor key performance indicators, and identify emerging trends. By leveraging Looker's advanced analytics capabilities, companies can uncover hidden opportunities and drive growth across all departments.

Connecting Exponea to Looker

Connecting Exponea to Looker can be achieved through several methods:

  • Using Exponea's API: This method involves integrating Exponea's API with Looker's platform, allowing for seamless data transfer between the two systems.
  • Exporting data from Exponea: This can be done through Exponea's built-in export feature, which allows you to export data in various formats, such as CSV, XLS, or JSON. Once the data is exported, it can be imported into Looker for visualization and analysis.
  • Utilizing a third-party data connector: There are several data connectors available that can help bridge the gap between Exponea and Looker. These connectors can simplify the process of data extraction and transformation, making it easier to import data from Exponea to Looker.
  • Improvado as an alternative solution: Instead of using the methods mentioned above, consider connecting Exponea to Looker with Improvado. This advanced marketing analytics platform offers a complete data pipeline, handling data extraction, transformation, and visualization with ease.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Exponea to Looker with Improvado

Improvado is the ideal solution for connecting Exponea to Looker due to its numerous advantages. With Improvado, you can centralize your marketing and sales data, making it easier to extract valuable insights and take data-driven actions. Additionally, Improvado offers scalability, customization, and the ability to process large volumes of data. This means you can easily adapt the platform to your unique business needs and handle data from multiple sources without any issues.

Moreover, Improvado provides a high-quality customer support team that is ready to guide you through the integration process and address any issues you may encounter. With the help of Improvado, you can access a vast catalog of metrics and dimensions that can be automatically extracted from Exponea, enabling you to quickly visualize and analyze your data in Looker.

Summary of connection Exponea to Looker

In summary, connecting Exponea and Looker is a powerful way to enhance your enterprise's marketing and data analysis capabilities. By leveraging Improvado's comprehensive solution, you can benefit from scalability, customization, high-quality customer support, and the ability to process large volumes of data. Furthermore, Improvado's platform enables you to centralize your marketing and sales data, making it easier to visualize and analyze your Exponea data in Looker. To learn more about how Improvado can help you connect Exponea to Looker, book a call with one of our experts today.

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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
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