Connect Datadog to Looker to Get Analysis-Ready Data

Improvado: your copilot for all marketing data ops.

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What is Datadog?

Datadog is a powerful monitoring and analytics platform that enables large enterprises to oversee the performance of their applications, infrastructure, and logs in real-time. By providing full-stack observability, Datadog allows businesses to efficiently identify and resolve any performance issues, ensuring smooth operations and an optimal user experience. With its extensive range of integrations, Datadog is a valuable tool for companies looking to streamline their monitoring processes and improve overall efficiency.

What is Looker?

Looker is a modern data platform that empowers enterprises to explore, analyze, and share insights from their data. With its powerful data modeling capabilities, Looker enables businesses to create custom data models that can be easily understood by both technical and non-technical users. As a result, companies can make informed decisions backed by data-driven insights, and improve overall performance. Looker's flexible architecture and compatibility with a variety of data sources make it an ideal choice for businesses looking to harness the power of their data.

Connecting Datadog to Looker

Connecting Datadog to Looker can be achieved through several methods:

  • Using the Datadog API: You can extract data from Datadog by leveraging its API, which allows for seamless data retrieval. However, this method requires technical knowledge and can be time-consuming to set up and maintain.
  • Creating custom scripts: Developing custom scripts to extract, transform, and load (ETL) data from Datadog to Looker is another option. This method requires coding expertise and ongoing maintenance to keep up with any changes in the data source or destination.
  • Using third-party connectors: There are several third-party connectors available that can help you link Datadog to Looker. However, these connectors may have limitations in terms of compatibility and customization options.
  • Utilizing Improvado: As a comprehensive marketing analytics platform, Improvado offers a streamlined solution for connecting Datadog to Looker. With Improvado, you can avoid the technical challenges of other methods and benefit from a seamless integration process.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting Datadog to Looker with Improvado

Improvado is the best solution for connecting Datadog to Looker, as it provides a complete data pipeline from extraction to visualization. By handling all aspects of data integration, Improvado simplifies the process and reduces the time and effort required to connect Datadog and Looker. With its powerful data transformation and normalization capabilities, Improvado ensures that your Datadog data is fully compatible with Looker, allowing for seamless data analysis and visualization.

Improvado offers a wide range of metrics and dimensions that can be automatically extracted from Datadog, making it easy to customize your data according to your specific needs. Additionally, Improvado provides unparalleled scalability, enabling enterprises to process large volumes of data without compromising on performance or security.

Summary of connection Datadog to Looker

In summary, connecting Datadog and Looker using Improvado is the most efficient and effective way to harness the full potential of your marketing data. By offering a comprehensive data pipeline, Improvado simplifies the integration process and allows you to focus on analyzing and visualizing your data. With its scalability, customization options, and high-quality customer support, Improvado is the ideal solution for enterprises looking to centralize their marketing and sales data. To learn more about how Improvado can help you connect Datadog to Looker, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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