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With 250,000+ issue readers on all platforms, Atlantic Business Magazine (ABM) is the largest and longest-publishing business magazine in Atlantic Canada. Established in 1839, ABM is constantly leading the charge in delivering valuable content for affluent business leaders across the Atlantic.
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As a leading media brand in business and finance, Forbes tailors its content to suit influential leaders and successful entrepreneurs as well as growing business owners who aspire to be the best in their industries.
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The New York Times (NYT) is recognized as a leading brand in independent journalism. With its recent exploits in Augmented Reality, the brand is constantly exploring new ways to keep readers engaged and bring more results for its advertising partners.
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With international editions in more than ten countries, Business Insider is constantly at the forefront of global storytelling, delivering content for its growing readership.
With 250,000+ issue readers on all platforms, Atlantic Business Magazine (ABM) is the largest and longest-publishing business magazine in Atlantic Canada. Established in 1839, ABM is constantly leading the charge in delivering valuable content for affluent business leaders across the Atlantic.
If your business targets customers within the four Atlantic Regions—Newfoundland and Labrador, Nova Scotia, Prince Edward Island, and New Brunswick—then ABM might have the best opportunity for you.
Here are some stats you might find useful as you consider ABM for digital advertising opportunities.
This section will look into the offerings available on ABM along with the associated costs. Let’s proceed.
This offers you the chance to publish 500-word branded content on ABM's website. The content is linked to a banner or content box on ABM's homepage. The publisher also has a team that can create content for you for an additional fee.
Here are the costs associated with ABM’s branded content categories:
Be a Hero (Banner)
This allows you to host a 1920 x 800 pixel banner on ABM’s homepage alongside its branded content (see arrow A). This banner is then linked to your 500-word content on the website.
Pricing: $1500/month
Go Large (Medium Box)
This allows you to upload a 500 x 500-pixel box image on the homepage (See arrow B). The box links to your branded content on ABM’s website.
Pricing: $500/month
The newsletter gives you access to ABM's 1800+ email subscribers for ad placements and event listings. ABM reports an average click-through rate of 20-30% on ads within its e-Newsletter.
Pricing: $100 for ad placement and $50 for event listings.
ABM runs a paywalled content service and offers advertisers the opportunity to connect with its premium members through sponsorships.
This offering gives you access to single article sponsorship or the full issue sponsorship.
Single Article Paywall Sponsorship
This gives you the opportunity to submit ad content for display in a single article for a specific duration. Available ad units include a Skyscraper unit (300 x 600 pixels) and a Content unit (600 x 300 pixels).
Pricing: $1,000/day, $2,500/week, $5,000/month, and $10,000/month.
Full Issue Paywall Sponsor
This gives you access to advertising opportunities in ABM's bi-monthly issues. For the main issue page, available ad units include a Skyscraper unit (300 x 600 pixel) and a Medium Box unit (500 x 500 pixel). For every article within the issue, you get access to a Skyscraper unit or a Content unit for the duration of the sponsorship.
Pricing: Undisclosed.
ABM allows advertisers to connect with its audiences across its digital platforms by offering a wide variety of display advertising options.
Let’s look at the options below.
Homepage
Displays your ads on ABM’s homepage. Available ad units include a Large Box (700 x 700 pixels) and a Medium Box (500 x 500 pixels) unit.
Pricing: $750/month for Large Box ads and $300/month for Medium Box ads.
Current Issue Page
Displays your ads on the main page of ABM’s bi-monthly issues. This offering delivers your ads using a Medium Box (500 x 500 pixels) and a Skyscraper (300 x 600 pixels) ad unit.
Pricing: $300/month for Medium Box ad and $350/month for Skyscraper ad.
Single Magazine Article
This shows your ads within a specific ABM magazine article. You will be allowed to specify which article you want to use for ad placement. This offering gives you access to a Skyscraper ad (300 x 600 pixels) and a Content ad (600 x 300 pixels).
Pricing: $250/month for Skyscraper and $350/month for Content ads.
Awards Overview Page
ABM has a portfolio of four major award programs, including Top 50 CEO Awards, 30 Under 30, 25 Most Powerful Women, and Best of Atlantic Canada.
This offering allows you to have your ads displayed on the awards overview page. You get access to a Large Box and a Medium Box ad unit.
Pricing: $750/month for Large Box and $300/month for Medium Box ad.
Specific Awards Page
ABM allows you to display your ads on the pages of one of its awards programs using the Skyscraper ad unit.
Pricing: $350/month
For further advertising-related inquiries, you can reach ABM's marketing team using the contact form below.
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