Adweek Media Kit

51% of Adweek’s readers say they use the information from Adweek to influence decisions on their projects and 56% of brand marketers say they would choose Adweek for coverage of the brand marketing ecosystem if they had to choose only one source.

Adweek has promising opportunities for advertisers that want to connect with marketers across multiple industries.

Adweek: By the Numbers

Here are some stats you might find interesting as you consider Adweek for advertising opportunities.

• Over 40 years on the scene of brand marketing.
• 7.4m monthly unique visitors on digital.
• 2m+ followers on social media.
• 1m+ weekly sends on e-newsletters.
• 42% of its readers are primary business decision makers. 
• 28% of its readers are brand marketers.
• 55% of its readers are ad agencies and media buying services.

Digital Advertising Opportunities

Adweek has a slew of opportunities you can leverage if you’re looking to connect with its large community of highly engaged marketing enthusiasts. 

Let’s look at some of them.

• Website—Adweek.com records over 14.5 million monthly page views and allows advertisers to connect with its readers through native ads, display ads, and more.
• Adweek Podcast Network—Adweek offers the opportunity for advertisers to connect with its audience through its portfolio of 12 podcast programs.
• Newsletters—Adweek sends over 1 million newsletters every week and offers opportunities to advertisers that want to engage with its email subscribers.
• Social Media—This offering allows you to engage with Adweek’s 2 million social media followers.
• Events—Adweek hosts over 50 physical and virtual events every year, hosting hundreds of thought leaders and industry VIPs.

Adweek Digital Ad Units and Rates

Adweek gives advertisers a wide variety of ad units ranging from Run of Site to custom programs.

In this section, we will look at the major ones along with their rates.

High Impact Units

Home Page Takeover

Displays your ad within a 640 x 480px prestitial unit on Adweek’s homepage over a specified period. Readers will see no other ads on the homepage during this time except yours.

Points of Entry Roadblock

This makes a reader see your ad first on all points of entry except the homepage. Your ads will appear within a push-down unit. Actual prices depend on the page displaying your ad.

Video Pre Roll

This unit displays your ad as a 15-second video on specific Adweek publications. This is accompanied by an MPU (300 x 250px) ad.

CPM: $105

Rich Media Run of Site (ROS)

Adweek’s rich media ROS ads allow you to engage with its readers using advanced multimedia elements like video, audio, and image. Your ads are displayed using any of the brand's standard units (push down, skin, portrait, billboard, expandable banner, video wall, and film strip).

CPM: $105 

Custom Programs

BrandShare Native Ad Initiative

This allows you to sponsor articles, infographics, video shows, Op-Eds, and more on Adweek.

Pricing: $16,000 minimum

Webinars

The webinar offering allows you to host webinars through Adweek, engaging directly with the brand’s audience.

eBlasts

This offering allows you to send sponsored emails to Adweek’s 70,000+ email subscribers.

Run of Site (ROS)

ROS allows you display your ads on any page within Adweek’s website.

Targeted Display

Unlike ROS, targeted display allows your ads to appear on Adweek’s home page and selected sections.

Editorial Hubs

This allows you to sponsor posts during any of the special issues on Adweek’s editorial calendar. Sponsorships are live for two weeks.

Pricing: $35,000

Channel Sponsorships

This allows you to sponsor posts within specific Adweek channels every week.

For Further Inquiries

To get more information on Adweek’s advertising offerings and rates, you can reach the team through the contact page linked below.

Contact Page