Connect Snapchat Ads to Google Sheets Automatically

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What is Snapchat Ads?

Snapchat Ads is a powerful advertising platform that allows businesses to reach their target audience through engaging and interactive mobile content. Enterprise companies benefit from using Snapchat Ads by increasing brand visibility, driving user engagement, and generating leads or conversions. With a variety of ad formats and targeting options, Snapchat Ads helps large organizations reach their marketing goals effectively.

What is Google Sheets?

Google Sheets is a versatile cloud-based spreadsheet application that enables users to create, edit, and share spreadsheets online. It is widely used by enterprise companies for data analysis, collaboration, and reporting purposes. Google Sheets offers powerful data manipulation and visualization features, making it an ideal tool for managing marketing and sales data. Additionally, real-time collaboration capabilities make Google Sheets an essential tool for efficient teamwork in large organizations.

Connecting Snapchat Ads to Google Sheets

Connecting Snapchat Ads to Google Sheets can be done in several ways:

  • Manual export: Export data from Snapchat Ads as a CSV file and import it into Google Sheets. This method requires manual work and may not be suitable for large volumes of data or frequent updates.
  • API integration: Use the Snapchat Ads API to retrieve marketing data and write a custom script to load the data into Google Sheets. This method requires programming skills and may be time-consuming to set up and maintain.
  • Third-party connectors: Use a third-party data connector tool to automate the data transfer between Snapchat Ads and Google Sheets. Some popular options include Supermetrics, Zapier, and Integromat. However, these tools may come with limited customization options and additional costs.
  • Improvado solution: Leverage Improvado's data extraction and load capabilities to seamlessly connect Snapchat Ads to Google Sheets. This option provides a more scalable and customizable solution compared to other methods, making it the ideal choice for enterprise companies.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Snapchat Ads to Google Sheets with Improvado

Improvado is the best solution for connecting Snapchat Ads to Google Sheets for several reasons. First, Improvado offers a user-friendly interface that simplifies the process of connecting data sources and destinations, making it accessible even for non-technical users. Second, Improvado can automatically extract a wide range of metrics and dimensions from Snapchat Ads, ensuring that you have all the data you need for comprehensive analysis. Furthermore, Improvado's robust data transformation and normalization capabilities ensure that your marketing data is ready for visualization and analysis in Google Sheets.

Additionally, Improvado is built to handle large volumes of data, making it suitable for enterprise companies with extensive marketing campaigns. Finally, Improvado offers exceptional customer support and is committed to helping its clients achieve their marketing data integration goals.

Summary of connection Snapchat Ads to Google Sheets

In summary, connecting Snapchat Ads and Google Sheets is an essential step for enterprise companies looking to centralize and analyze their marketing data. Improvado offers a scalable, customizable solution that simplifies this process, allowing you to focus on data analysis and decision-making. With Improvado, you can easily process large volumes of data, centralize marketing and sales data, and enjoy high-quality customer support. To learn more about how Improvado can help you connect Snapchat Ads to Google Sheets, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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