Connect Pinterest Ads to Google Sheets to Streamline Marketing Analytics

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What is Pinterest Ads?

Pinterest Ads is a powerful advertising platform that allows large enterprises to target their audience with visually engaging content. By utilizing Pinterest Ads, companies can increase brand awareness, drive traffic to their website, and boost sales. With its unique visual search engine capabilities, this platform is particularly beneficial for businesses in retail, fashion, and home décor industries.

What is Google Sheets?

Google Sheets is a cloud-based spreadsheet tool that enables users to store, analyze, and collaborate on data. It offers real-time collaboration features, making it perfect for large organizations with multiple teams working on projects. Additionally, its compatibility with other Google Workspace tools, such as Google Docs and Google Slides, helps streamline workflows. Many enterprises benefit from using Google Sheets for its flexibility, accessibility, and seamless integration with third-party tools.

Connecting Pinterest Ads to Google Sheets

Connecting Pinterest Ads to Google Sheets can be accomplished through the following steps:

  • Export your Pinterest Ads data as a CSV file. This can be done by navigating to the Ads Manager, selecting the desired campaigns, and choosing 'Export' from the menu.
  • Save the CSV file to your local computer or a cloud storage service like Google Drive.
  • Open Google Sheets and create a new spreadsheet.
  • Import the CSV file into Google Sheets by navigating to 'File,' then 'Import,' and selecting 'Upload.'
  • Adjust the data format, if necessary, by modifying the date, currency, and number formats.
  • Create a dashboard using Google Sheets' built-in data visualization tools, such as charts and graphs, to better analyze your Pinterest Ads data.
  • Set up automation to regularly update your Google Sheets dashboard with new Pinterest Ads data using third-party tools, such as Google Apps Script or Zapier.
  • Alternatively, you can use a data connector like Improvado to simplify the process and streamline data extraction, transformation, and visualization.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Pinterest Ads to Google Sheets with Improvado

Improvado is the best solution for connecting Pinterest Ads to Google Sheets due to its numerous advantages. It offers a complete data pipeline, covering data extraction, transformation, normalization, and visualization. With its pre-built metrics and dimensions, you can easily extract data from Pinterest Ads and load it directly into Google Sheets without the need for manual intervention.

Moreover, Improvado provides unparalleled customization and scalability, allowing you to tailor the data connector to your specific marketing and sales requirements. It can handle large volumes of data and centralize information from multiple sources, making it an ideal choice for large enterprises seeking a comprehensive analytics solution.

Finally, Improvado's exceptional customer support ensures that any issues encountered during the process will be resolved promptly and efficiently. This makes it the ideal choice for businesses looking to streamline their data analysis and visualization efforts.

Summary of connection Pinterest Ads to Google Sheets

In summary, connecting Pinterest Ads and Google Sheets is an effective way to analyze and visualize your marketing data. By using Improvado, you can benefit from a scalable, customizable solution that simplifies the data extraction process and offers high-quality customer support. Additionally, Improvado's ability to process large volumes of data and centralize marketing and sales information makes it the ideal choice for large enterprises looking to optimize their analytics efforts. To learn more about how Improvado can help you connect Pinterest Ads to Google Sheets, book a call with one of our experts.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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