Connect Amplitude to Metabase to Streamline Marketing Analytics

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What is Amplitude?

Amplitude is a powerful product analytics platform that helps enterprise companies gain valuable insights into user behavior and optimize the customer experience. By tracking and analyzing user interactions, Amplitude enables businesses to make data-driven decisions, improve user engagement, and increase conversion rates. With its in-depth analysis capabilities and real-time data access, Amplitude is an invaluable tool for businesses looking to optimize their digital products and drive growth.

What is Metabase?

Metabase is an open-source business intelligence tool that enables enterprises to analyze, visualize, and share data insights across their organization. With its easy-to-use interface, Metabase allows users to create custom dashboards and reports without any coding knowledge. This powerful data visualization tool helps businesses make informed decisions by providing a clear view of their data, identifying trends, and uncovering hidden insights. By simplifying data analysis and visualization, Metabase empowers companies to make smarter decisions and drive growth.

Connecting Amplitude to Metabase

Connecting Amplitude to Metabase can be achieved through various methods:

  • Using Amplitude's API to fetch data and then importing the data into Metabase using custom connectors or scripts.
  • Creating a custom data connector for Metabase Amplitude integration by utilizing both platforms' APIs and connecting them through a middleware tool or custom code.
  • Using third-party tools and services that offer pre-built connectors for Amplitude and Metabase, simplifying the process and providing additional features, such as data transformation and normalization.
  • Employing a data extraction and load (EL) solution like Improvado for a seamless, automated, and scalable way to connect Amplitude to Metabase and extract data from Amplitude to Metabase.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting Amplitude to Metabase with Improvado

Improvado is the best solution for connecting Amplitude to Metabase due to its advanced marketing analytics platform that covers the complete data pipeline – from data extraction to data transformation, normalization, and visualization. With Improvado, you can easily access and visualize metrics and dimensions from Amplitude in Metabase without the need for complex coding or manual processes.

Moreover, Improvado offers a scalable and customizable solution that can handle large volumes of data from various marketing data sources. This enables enterprises to centralize their marketing and sales data, making it easier to analyze, visualize, and share insights across the organization. With high-quality customer support and a dedicated team of experts, Improvado ensures a seamless integration process and ongoing assistance for optimal performance.

Summary of connection Amplitude to Metabase

In summary, connecting Amplitude and Metabase is essential for businesses looking to gain valuable insights from their marketing data and make data-driven decisions. By using Improvado, enterprises can benefit from a scalable, customizable, and automated solution that simplifies the connection process and enables them to process large volumes of data. Furthermore, Improvado's centralized platform allows for seamless data analysis and visualization, empowering businesses to unlock the full potential of their marketing data. To learn more about how Improvado can help you connect Amplitude to Metabase, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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