Connect Amazon Ads to Looker to Get Analysis-Ready Data

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What is Amazon Ads?

Amazon Ads is a powerful advertising platform that helps enterprise companies promote their products and services on the vast Amazon marketplace. By utilizing Amazon Ads, businesses can target specific audiences, optimize campaigns, and drive sales. This platform provides businesses with a competitive edge, allowing them to reach millions of potential customers and grow their online presence.

What is Looker?

Looker is a modern business intelligence (BI) and data visualization platform that enables enterprise companies to explore, analyze, and share real-time data insights. With Looker, businesses can create custom dashboards, visualize data trends, and make data-driven decisions. Looker's robust features and flexible architecture empower organizations to unlock the full potential of their data, driving better outcomes and fostering a data-driven culture.

Connecting Amazon Ads to Looker

There are several ways to connect Amazon Ads to Looker:

  • Use the Amazon Ads API to extract data from Amazon Ads and then load it into Looker.
  • Utilize a third-party ETL (extract, transform, load) tool to import data from Amazon Ads to Looker.
  • Employ a custom script to fetch Amazon Ads data and import it into Looker.
  • Opt for a data connector specifically designed to integrate Amazon Ads with Looker.
  • Choose Improvado as a comprehensive solution for connecting Amazon Ads to Looker, handling the entire data pipeline from data extraction to visualization.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting Amazon Ads to Looker with Improvado

Improvado is the ideal solution for connecting Amazon Ads to Looker, providing a seamless and efficient process. With Improvado, you can:

  • Automatically extract a wide range of metrics and dimensions from Amazon Ads without the need for manual intervention.
  • Transform and normalize data from Amazon Ads, ensuring compatibility with Looker's requirements.
  • Import data from Amazon Ads to Looker with ease, eliminating the need for complex coding or scripting.
  • Centralize marketing and sales data from multiple sources, providing a comprehensive view of your business performance.
  • Benefit from Improvado's scalability, customization, and exceptional customer support.

Summary of connection Amazon Ads to Looker

In summary, connecting Amazon Ads and Looker is a vital step for enterprise companies looking to leverage their marketing data for better decision-making. By utilizing Improvado's comprehensive solution, businesses can enjoy seamless data integration, scalability, customization, and high-quality customer support. Moreover, Improvado's ability to process large volumes of data and centralize marketing and sales data makes it the ideal choice for connecting Amazon Ads to Looker. To learn more about how Improvado can help you unlock the full potential of your marketing data, book a call with our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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