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What is Adroll?

Adroll is a powerful marketing platform that enables large enterprises to create, manage, and optimize ad campaigns across various channels. By utilizing Adroll's advanced targeting and retargeting capabilities, businesses can effectively reach their target audience, increase brand awareness, and drive conversions. Adroll's robust reporting and analytics features help companies gain valuable insights into their campaigns' performance, allowing them to make informed decisions and optimize their marketing strategies.

What is Power BI?

Power BI is a leading business intelligence and data visualization tool that helps large organizations transform raw data into actionable insights. With its user-friendly interface and extensive range of visualizations, Power BI enables businesses to create interactive dashboards and reports that facilitate data-driven decision-making. This powerful tool supports seamless integration with numerous data sources, allowing enterprises to centralize their data, streamline analytics processes, and improve overall business performance.

Connecting Adroll to Power BI

Connecting Adroll to Power BI can be achieved through various methods:

  • Using Power BI's built-in Adroll connector, which allows users to easily import and analyze data from Adroll within the Power BI environment.
  • Exporting Adroll data as CSV or Excel files and then importing them into Power BI for analysis and visualization.
  • Utilizing a third-party data connector for Power BI Adroll integration, which can help streamline the data import process and provide additional features, such as automatic data refreshes and support for additional metrics and dimensions.
  • Developing a custom solution to extract data from Adroll using the platform's API and then load it into Power BI for analysis and visualization.
  • Opting for an advanced marketing analytics solution like Improvado, which simplifies the process of connecting Adroll to Power BI and offers a range of additional benefits, such as data transformation, normalization, and data extraction/load capabilities.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Adroll to Power BI with Improvado

Improvado is the best solution for connecting Adroll to Power BI, as it provides a complete data pipeline that covers data extraction, transformation, normalization, and visualization. This advanced marketing analytics platform not only automates the process of importing data from Adroll to Power BI but also supports a wide range of metrics and dimensions that can be automatically extracted from the data source. With Improvado, businesses can easily centralize their marketing and sales data, enabling them to make data-driven decisions and optimize their strategies. Moreover, Improvado's scalable and customizable solution can process large volumes of data and cater to the unique needs of large enterprises, ensuring high-quality performance and customer support.

Summary of connection Adroll to Power BI

In summary, connecting Adroll and Power BI can greatly benefit large enterprises by centralizing their marketing data and enabling them to visualize and analyze it using the powerful features of Power BI. Improvado offers an advanced, scalable, and customizable solution for connecting Adroll to Power BI, which simplifies the process, provides a high quality of customer support, and can process large volumes of data. Moreover, Improvado allows businesses to centralize their marketing and sales data, ensuring data-driven decision-making and optimized marketing strategies. To learn more about how Improvado can help your business, book a call with one of our experts today.

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Track budget pacing. Our weekly ad spend is $2K per campaign. Show all campaigns that overspent or underspent this week.
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Here's a list of campaigns not meeting your budget guidelines:
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Show total ad spend for Google Ads, Bing and LinkedIn for the last 6 months.
Our target CPL is $1,500. Show Google Ads campaigns exceeding target CPL.
Show conversions by campaign name by countries for the last 90 day
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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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