Effortless Performance Marketing Analytics

Improve performance marketing campaigns by consolidating data so you can make impactful data-driven decisions.

Free up your time to focus more on the analytics and revenue driving optimization rather than aggregation and consolidation.

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A HIPAA-compliant data stack

If your data includes protected health information (PHI) subject to Health Insurance
Portability and Accountability Act (HIPAA) regulations, Improvado has you covered.

HIPPA

Health Insurance Portability
and Accountability Act

1

Performance Marketing Analytics

Improvado will automatically collect and unify data from all your programmatic sources, across all channels, and produce analysis-ready datasets. Everything is stored in a data warehouse fully managed by our team. You don’t have to worry about a thing.

2

Beyond Visibility

Find out which channels are working, uncover actionable insights and scale your business. Access the deepest levels of dimensions right at your finger tips to uncover lightning fast decision making.

3

Cross-Channel Attribution

Combine advertising and revenue data into an performance dashboard of your choice that paints a clearer picture of what really works. Now you can re-allocate your budget accordingly and maximize ROI.

Connect any marketing platforms in minutes

Over 200 connectors empower your marketing team to use their favorite tools to map data, build and visualize custom reports and more.

Explore the full catalog

Automated data normalization via Marketing Common Data Model

MCDM — your fast lane
to enterprise-grade marketing analytics

Marketing Common Data Model (MCDM) allows you to:

Get up and running with omnichannel analytics in days.

Add more channels to the analysis in a few clicks.

Get a holistic perspective into your performance with a pre-built dashboard in Data Studio.

Start asking your analysts more complex questions to get deeper insights.

Book a Demo

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Scott H

President

Read the case study

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Improvado does a great job of allowing for the flexibility of variable

Read the case study

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Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

Improvado Helps ASUS Take Full Control Of Their Global Marketing Data

Illy's Management Team Finally Gets the Answers They Need

USF easily visualized data across 6 departments and got 3x ROI

Improve performance marketing campaigns by consolidating data so you can make impactful data-driven decisions.