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Extract user events, cohort analysis, and product usage metrics from Mixpanel. Combine behavioral data with marketing metrics in your preferred BI tool.
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Improvado connects to Mixpanel's Export API to extract event data, user profiles, funnel metrics, and cohort analysis automatically. The integration processes millions of events efficiently, pulling new data every hour to keep your warehouse current. All Mixpanel properties including custom events, user properties, and group analytics sync to your destination. Raw event data maintains full granularity for advanced segmentation and custom analysis.
Improvado's Marketing Common Data Model (MCDM) connects Mixpanel behavioral data with acquisition channels from Google Ads, Facebook, and email platforms. User journey analysis becomes comprehensive when Mixpanel events combine with marketing touchpoints and revenue data. Cross-platform funnel analysis shows how users move from ad clicks through product engagement to conversion events. Your product and marketing teams analyze the complete customer experience instead of isolated metrics.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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