How to Connect Amplitude to Looker

Amplitude is a digital analytics platform that helps businesses understand user behavior across web and mobile applications. It provides deep insights into product usage, customer journeys, and retention metrics, empowering product managers and growth teams to make data-driven decisions. Companies use Amplitude to analyze funnels, track cohorts, and run experiments that optimize user experiences. By surfacing patterns in engagement and highlighting opportunities for improvement, Amplitude enables organizations to increase retention, drive growth, and deliver better products for their customers.

Looker enables organizations to transform raw data into actionable insights through governed metrics and real-time reporting. It provides a semantic model that ensures data consistency across business units, reducing silos and errors. Enterprises use Looker to operationalize analytics by embedding insights into workflows and applications. Its flexibility and integrations with cloud data warehouses make it ideal for large-scale deployments. As a destination, Looker helps unify fragmented data sources, giving companies a holistic view of performance and empowering informed strategies.

Linking Amplitude with Looker optimizes your data operations by removing the need for manual intervention. Follow these steps to establish a seamless connection:

• Initiate API authentication and establish appropriate data access controls
• Define rules for data mapping and transformation
• Automate regular synchronization of datasets
• Track the accuracy of data and monitor key performance indicators
• Develop tailored dashboards and in-depth reports

By merging these tools, you gain instant analytics, cut down on repetitive tasks, and achieve a cohesive view of your data across systems.

Improvado takes the hassle out of linking Amplitude and Looker by offering a fully no-code approach that absorbs all the technical heavy lifting. Here’s how it stands out:

• Ready-to-use connectors that automatically align your data fields
• Continuous, real-time syncing with proactive monitoring
• Built-in tools for transforming data and validating its accuracy
• Robust security measures and compliance certifications at an enterprise level
• Around-the-clock support and system upkeep

With Improvado, there’s no need for custom coding—what once took weeks to build now goes live in days, delivering a steady, trustworthy stream of insights.

Integrating Amplitude and Looker drives impactful outcomes and streamlines workflows. Key advantages include:

• Nearly complete removal of data inconsistencies, reaching 99%
• A 75% decrease in time spent on manual report generation
• Insights delivered up to five times faster thanks to consolidated data sources

Organizations begin to see measurable benefits in just 90 days, experiencing a 60% drop in repetitive duties and achieving over 85% collaboration across teams.