Connect Adjust API to Looker to Eliminate Human Error

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What is Adjust API?

Adjust API is a powerful mobile measurement and fraud prevention tool designed for enterprise companies. It streamlines the process of collecting, analyzing, and optimizing mobile app data to drive impactful marketing strategies. By leveraging Adjust API, businesses can access granular data on app installs, engagement, and user behavior, enabling them to make data-driven decisions and increase ROI.

What is Looker?

Looker is a modern business intelligence (BI) and data visualization platform that helps enterprise companies turn raw data into actionable insights. With its powerful data modeling capabilities, Looker enables organizations to create custom visualizations, dashboards, and reports, facilitating data-driven decision-making across teams. Looker's flexible architecture allows for seamless integration with a wide variety of data sources, making it an ideal choice for businesses looking to centralize and analyze data from multiple systems.

Connecting Adjust API to Looker

Connecting Adjust API to Looker can be accomplished through several methods. Here are some of the ways to establish this connection:

  • Using a custom-built solution, which requires significant development time and resources, as well as ongoing maintenance and updates.
  • Employing a third-party data connector or middleware tool that can bridge the gap between Adjust API and Looker. This method may require additional costs and configuration efforts, depending on the chosen solution.
  • Manually exporting data from Adjust API and importing it into Looker. This process can be time-consuming and prone to errors, as it requires manual handling of data files and mapping between different data formats.
  • Extracting and loading data from Adjust API to Looker using a specialized data pipeline solution like Improvado. This approach automates the entire process, eliminates manual efforts, and ensures data accuracy and consistency.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting Adjust API to Looker with Improvado

Improvado is the best solution for connecting Adjust API to Looker, as it provides a seamless and automated data pipeline from source to destination. With Improvado, businesses can easily extract data from Adjust API, transform and normalize it, and load it into Looker for further analysis and visualization. Improvado's pre-built metrics and dimensions for Adjust API enable quick and efficient data mapping, reducing the time and effort required for integration. Moreover, Improvado's robust platform can handle large volumes of data, ensuring scalability and performance for enterprise-grade requirements.

Improvado's customizable solution allows for tailored data transformation and enrichment, aligning with the specific needs of each organization. Additionally, Improvado offers exceptional customer support, ensuring smooth implementation and ongoing assistance for any technical or data-related issues that may arise.

Summary of connection Adjust API to Looker

In summary, connecting Adjust API and Looker is a crucial step for organizations looking to centralize and optimize their marketing data. By using Improvado as the data pipeline solution, businesses can leverage the scalability, customization, high-quality customer support, and ability to process large volumes of data offered by the platform. Furthermore, Improvado enables the centralization of marketing and sales data, creating a unified source of truth for data-driven decision-making. To learn more about how Improvado can help your organization connect Adjust API to Looker, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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