UIPath alternatives for marketing teams

Looking for the best alternatives to the UIPath? Here is the list of top 10 competitors of the UIPath in 2021 with a brief review of their pros, cons, and pricing.

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Website:
Year founded::
2012
Company size:

UiPath is a leading Robotic Process Automation vendor providing a complete software platform to help organizations efficiently automate business processes.

Use Cases

Pricing

Integrations

Company rating
4.0
out of
5
Easy to setup
3.5
out of
5
Quality of support
3.5
out of
5

Top 10 Alternatives to UIPath in 2021

Improvado is a tool built by marketers, for marketers to get all their data into one place, in real-time, with automated dashboards and reports.

Website:
https://improvado.io
Year founded::
2016
Company size:
50-200

Improvado

Improvado is an enterprise-grade, no-code Revenue Data Platform that automates how marketing, sales, and revenue teams extract, transform and load data from source to destination.

The platform offers prebuilt connectors to over 500 data sources, making it convenient for users who want to efficiently aggregate and push data to data warehouses or to BI, visualization, or analytics tools. Improvado’s clients can also request custom connectors if they need to work with a data source not listed in the integration catalog. Furthermore, the platform offers a high level of granularity, allowing you to explore insights at any level. 

Improvado is known for its advanced data transformation engine, known as the Marketing Data Common Model (MCDM). This functionality automatically unifies disparate naming conventions that usually occur when pulling related data from different sources, removes errors and duplicates, and runs automated data mapping and transformation sequences using self-service or prebuilt templates. That way, you can get access to analysis-ready data in no time and start analyzing it in built-in dashboards.

Thanks to its compliance with HIPAA, SOC-2, and enterprise SLA, Improvado is compatible with businesses in privacy-sensitive industries, like health, insurance, and finance.

Automate omnichannel marketing reporting with Improvado

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Improvado Use Cases

Improvado is specifically designed for marketing, sales, and revenue teams. Thus, it is fully fitted with features that cater to the needs of these departments and requires zero technical skills. 

Marketing, sales, and revenue teams use Improvado to access insights on all revenue-generating efforts across their channels and customer touchpoints. This is powered by Improvado’s efficient marketing attribution modeling functionality that enables users to build custom data pipelines that automatically attribute conversions to the right channels.

As a no-code platform, Improvado is suitable for teams with zero coding skills and SQL knowledge. Improvado also provides professional services to customers who need help with building custom data dashboards, handling data migration, and providing team-wide training. As an add-on, Improvado provides data warehouse maintenance services, freeing up your company’s valuable time and resources.  

The platform has users from several industries, encompassing professionals in mid-market brands, large-scale enterprises, and agencies.

Improvado.io clients breakdown by industry and company size

Improvado Pricing

Improvado doesn’t tie its users to a specific contract value. Improvado assesses your company’s unique needs when you request a quote and calculates a custom pricing plan best suited for your business.

Improvado’s flexible pricing means you get access to and pay only for the features and bandwidth you need.

Furthermore, Improvado offers a token, called DECS points, which you can spend on APIs, flat file ingestion, report type development and modification, and other development needs.

Improvado Integrations

Improvado has a library of over 500 data sources across several categories, including advertising platforms, CRMs, payment gateways, eCommerce tools, and more. If you can’t find a specific data source in the integration library, you can always request a custom connector, and it will be built for you.

The platform also supports leading data warehouses like Google BigQuery, Amazon RedShift, Snowflake, and more.

Check out a full list of Improvado’s data sources and destinations. The solution also has a comprehensive data dictionary featuring all the metrics, properties, dimensions, and more, as supported by each data source. Take a look here.

Reviews

Tyler Haislip
Marketing Intelligence Manager at Bounteous
Read the case study

Adam Orris
Director of Analytics at Xenopsi
Read the case study

Its amazing how Improvado had the ability to get us the data we need. I highly recommend anyone looking to aggregate their data to use Improvado.

Alex C
CEO at PenPath

Its amazing how Improvado had the ability to get us the data we need. Simply put, we need to have a lot of flexibility in this industry. I highly recommend anyone looking to aggregate their data to use Improvado.

They really have been a major part of our success and the people there are great to work with.

Improvado provide a reliable foundation that are building our business on top of. The kind of partnership we have with them has truly paid off.

Read the case study

Get a tour around the product from the Improvado team

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Website:
Year founded:
2009
Company size:
10 - 50

Vertify Inc.

Year founded
2009
Company size
10 - 50

Vertify Inc.

Vertify data intigration tools & integration platform provides pre-built integrations between Marketing Automation & customer data for businesses.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Use Cases

Pricing

Integrations

Pros

Cons

Alternatives

Website:
Year founded:
2010
Company size:
50 - 200

WorkFusion

Year founded
2010
Company size
50 - 200

WorkFusion

WorkFusion is a leading vendor of Intelligent Automation solutions combining AI, RPA & machine learning capabilities for business process automation.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5

Use Cases

Pricing

Integrations

Pros

Cons

Alternatives

Website:
Year founded:
2018
Company size:
1 - 10

Wyzebulb

Year founded
2018
Company size
1 - 10

Wyzebulb

Connect your cloud applications in minutes. Automate your workflow. Run email and SMS Marketing campaigns. No coding required - Get Started for FREE

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Use Cases

Pricing

Integrations

Pros

Cons

Alternatives

Website:
Year founded:
2010
Company size:
10 - 50

Youredi

Year founded
2010
Company size
10 - 50

Youredi

Youredi is an easy integration service which enables information flows between applications and customers. Integration made easy - read more!

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Use Cases

Pricing

Integrations

Pros

Cons

Alternatives

Website:
Year founded:
2011
Company size:
50 - 200

Zapier

Year founded
2011
Company size
50 - 200

Zapier

Connect over 650 apps and automate workflows. Zapier moves data between your web apps automatically, so you can focus work that matters.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5

Use Cases

Pricing

Integrations

Pros

Cons

Alternatives

Integrate.io (ex Xplenty) is an ETL marketing tool. It’s marketing platform allows you to integrate, process and prepare data for analytics on the cloud.

Website:
Year founded:
2012
Company size:
10 - 50

Integrate.io (ex Xplenty)

Integrate.io (ex Xplenty) is an ETL marketing tool. It’s marketing platform allows you to integrate, process and prepare data for analytics on the cloud.

Year founded
2012
Company size
10 - 50

Integrate.io (ex Xplenty)

Formerly known as Xplenty, Integrate.io is an ETL and ELT platform that lets users build automated pipelines that transform business data into actionable insights in real-time and at scale.

The platform offers integration to over 100 data sources alongside 200+ transformation options, making it easy for users to push analysis-ready data into their required destinations for reporting, analytics, and attribution.

One interesting component of its ETL infrastructure is the reverse ETL tool. This allows users to pull data from warehouses into business platforms like CRMs, marketing automation tools, and analytics platforms for easy activation. The platform also allows users to schedule their pipeline and monitor changes throughout the integration process.

Integrate.io's ELT solution allows users to leverage data replication for unifying data streams into one destination. It offers auto-schema mapping functionalities, which you can use to consistently maintain clean column, row, and table updates.

Company rating
4.5
out of
5
Easy to setup
3.5
out of
5
Quality of support
4.5
out of
5

Use Cases

Marketing teams can use Integrate.io for a wide range of use cases. Some examples include:

  • Data warehousing: Integrate.io can consolidate data from multiple sources, such as Google Analytics, Salesforce, and Marketo, into a single data warehouse for easier analysis.
  • ETL (Extract, Transform, Load): Integrate.io simplifies the ETL process by providing a user-friendly interface to connect various data sources, transform the data to the desired format, and load it into a database or data warehouse. Customers note that the tool doesn't support some advanced data management features, which can be critical for companies with big data usage.
  • Data cleansing: Integrate.io allows users to cleanse data before it is analyzed, ensuring it is accurate and reliable.
  • Data migration: Integrate.io can migrate data between different systems, such as moving data from an on-premises database to a cloud-based system.

Pricing

Integrate.io provides a range of pricing plans starting from $15,000 a year. These plans are based on the number of data connectors, monthly data processed, scheduling frequency, and other criteria. A free trial is included so customers can explore the features and services available before committing to a plan.

Furthermore, Integrate.io offers a custom Enterprise plan designed to fulfill particular requirements. 

Integrations

Integrate.io natively integrates with 150+ platforms for marketing, sales, customer success, and development teams.

The platform also offers a REST API to connect any database, file storage, or external HTTPS/SOAP service. Furthermore, if you need a custom integration built, Integrate.io allows you to send a direct request.

However, customers complain about a large number of issues that arise during the data extraction process, which is especially true for companies processing large volumes of data. Customers mention latency in data connectors, that API limits are very quickly achieved, and how they were charged for a connector that failed to integrate much-needed data. All in all, data extraction shortcomings may come in the way of scalability.

Pros

Cons

Alternatives

What is Blendo? Blendo is a self-serve data integration tool that connects data from cloud databases and apps to a data warehouse, such as BigQuery or Amazon Redshift, for analytics.

Website:
Year founded:
2014
Company size:
1 - 10

Blendo

What is Blendo? Blendo is a self-serve data integration tool that connects data from cloud databases and apps to a data warehouse, such as BigQuery or Amazon Redshift, for analytics.

Year founded
2014
Company size
1 - 10

Blendo

Blendo is a self-serving integration-as-a-service platform. It enables you to collect and sync your data using any data warehouse. Such data warehouses can be sourced from a variety of departments (e.g., sales, marketing, customer support, product, etc). Blendo also emphasizes the speed with which you can build a full data infrastructure that is fresh and aligned with the rest of the data in your company.
If you’re interested in Blendo, but want to be certain before you make the purchase, we’ve compiled a list of platforms similar to Blendo to help you compare your options.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Use Cases

Pricing

Blendo doesn’t provide any pricing information on their site, so you will need to contact the company for a quote. There is a 14-day free trial offered.

Integrations

Pros

  • Easy to use
  • Helpful customer support
  • No engineer assistance needed

Cons

  • Sometimes pipelines need some maintenance
  • Not as flexible to change parameters for integrations after the initial setup
  • Doesn’t offer as many database connections as some competitors
  • Importing data the first time can take a while

Alternatives

Cloud Elements is the leading API integration platform for SaaS app providers and the digital enterprise. Turn integration into your competitive advantage.

Website:
Year founded:
2012
Company size:
50 - 200

Cloud Elements

Cloud Elements is the leading API integration platform for SaaS app providers and the digital enterprise. Turn integration into your competitive advantage.

Year founded
2012
Company size
50 - 200

Cloud Elements

Cloud Elements is an API integration platform. As one of the only virtualized API integration platforms, it enables a one-to-many integration format as well as canonical data models for basic functions. Amongst its most commendable features includes over 200 integrations. These integrations allow advanced features such as search capabilities, unified error handling, normalized authentication, and many more. As such, using Cloud Elements, you have the ability to construct and build the most suitable platform for you.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5

Use Cases

Pricing

Pricing is not included on Cloud Element’s website and companies should make contact with them to get detailed pricing information.

Integrations

Pros

  • Ease of use
  • Elements can be quickly added
  • Good support
  • A rich set of connectors

Cons

  • User experience in the console could use some work
  • Initial setup can be difficult

Alternatives

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