Integrate AOL Advertising and MSN data into a single marketing dashboard

With Improvado you can merge marketing data from AOL Advertising and MSN on a single dashboard. Our advanced cross-channel normalization system allows you to turn raw data into actionable insights.

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Centralize

Connect AOL Advertising and MSN to Improvado in several clicks.

Combine

Improvado normalizes raw data and channels it in your visualization platform

Analyse

Get fresh and highly granular insights on your marketing efforts from custom dashboards

Use cases

Streamlining data from AOL Advertising

AOL Advertising helps marketers, enterprises, and agencies promote their products and services via the AOL news platform. Improvado created a connector that extracts marketing data from AOL via the API and streamlines all data to your dedicated storage. With this AOL connector, you can monitor how users interact with your integrated ads, track the cost-per-lead, and keep an eye on creatives that attract the most people. Having all this information visualized, you can draw up comprehensive marketing reports that reveal previously overlooked insights.

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Streamlining data from MSN

MSN, or Microsoft Network, is a portal that provides access to a range of Microsoft services, such as Outlook Web, Skype, Office Web, OneDrive and more. It also shares brief news summaries and allows users to read articles on the MSN News platform. The MSN portal actively integrates paid ads on its website. Improvado’s MSN connector streamlines data about the performance of MSN paid marketing campaigns directly to your warehouse. It helps to keep track of clicks, conversions, impressions, calculate ad spend and ROI, and visualize acquired data to get actionable insights.

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FAQ

Streamlining data from AOL Advertising

AOL Advertising helps marketers, enterprises, and agencies promote their products and services via the AOL news platform. Improvado created a connector that extracts marketing data from AOL via the API and streamlines all data to your dedicated storage. With this AOL connector, you can monitor how users interact with your integrated ads, track the cost-per-lead, and keep an eye on creatives that attract the most people. Having all this information visualized, you can draw up comprehensive marketing reports that reveal previously overlooked insights.

Merging AOL Advertising data with other connectors

Streamlining data from MSN

MSN, or Microsoft Network, is a portal that provides access to a range of Microsoft services, such as Outlook Web, Skype, Office Web, OneDrive and more. It also shares brief news summaries and allows users to read articles on the MSN News platform. The MSN portal actively integrates paid ads on its website. Improvado’s MSN connector streamlines data about the performance of MSN paid marketing campaigns directly to your warehouse. It helps to keep track of clicks, conversions, impressions, calculate ad spend and ROI, and visualize acquired data to get actionable insights.

Streamlining data from MSN

MSN, or Microsoft Network, is a portal that provides access to a range of Microsoft services, such as Outlook Web, Skype, Office Web, OneDrive and more. It also shares brief news summaries and allows users to read articles on the MSN News platform. The MSN portal actively integrates paid ads on its website. Improvado’s MSN connector streamlines data about the performance of MSN paid marketing campaigns directly to your warehouse. It helps to keep track of clicks, conversions, impressions, calculate ad spend and ROI, and visualize acquired data to get actionable insights.

MSN integration with other services

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How dashboards improve the analysis process

Advanced data visualization tools offer detailed dashboards that connect AOL Advertising and MSN data in a one-piece representation of your marketing performance. With custom dashboards you can:

  • Compare data about your leads from MSN and AOL Advertising to get a deep understanding of the customer journey
  • Get rid of data discrepancies between two sources with our Marketing Common Data Model (MCDM) algorithms
  • Get extensive information about your users to precisely identify your target audience

Frequently asked questions

Why Integrate AOL Advertising and MSN?

Joining AOL Advertising and MSN allows for new capabilities of your marketing analysis. With these data merged in your visualization tool, you can uncover new insights and better understand what drives your new clients towards your product.

What is Improvado?

Improvado is a full-cycle ETL solution that provides businesses with more insights into their marketing efforts and ensures marketing data granularity. We are experts in integrating AOL Advertising and MSN. Improvado streamlines your marketing data from any ad channel right into your warehouse or directly into a data visualization tool. Marketing has never been so optimized before.

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Analyze MSN and AOL Advertising data in a single tool

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