Visualization platforms
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Redash

Redash + Improvado: Query Results Automated

Extract dashboard data, query results, and visualization metrics from Redash. Backup or migrate your analytics to modern platforms automatically.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Automate Redash marketing data connections

Improvado extracts data from Google Ads, Facebook, Salesforce, and 500+ marketing platforms, then loads it into your Redash data warehouse. Configure once and receive automated updates on your schedule - no manual exports or API management required. Your data team can focus on building queries and dashboards instead of maintaining fragile data pipelines. Fresh marketing metrics flow into Redash tables ready for SQL analysis.

Redash Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Your sources
Redash + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Unified Data

Standardized marketing data for SQL analysis

The Marketing Common Data Model (MCDM) transforms disparate platform data into consistent database schemas within Redash. Campaign costs, impressions, and conversion metrics use identical field names whether sourced from Google, Facebook, or LinkedIn. SQL queries work seamlessly across platforms without complex joins or data type conversions. Analysts write cleaner queries and build more reliable dashboards when all marketing data follows the same structure.

Use Cases

What users ask their Redash integration

Cross-channel
Build SQL queries comparing Google Ads and Facebook performance with standardized metrics
3 hrs → 15 min
Budget optimization
Create automated marketing ROI reports combining CRM and advertising platform data
Weekly manual → auto
Executive reporting
Analyze customer acquisition costs across channels using unified attribution data
5 hrs → 30 min
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

Explore MCP →
Ideate
Launch
Measure
Analyze
Report
Iterate
📖

Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

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You can analyze data from 500+ data sources

G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

How does Improvado load data into Redash?
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Improvado connects to your Redash database (PostgreSQL, MySQL, etc.) and creates standardized tables for each marketing data source. Data flows automatically on your specified schedule without manual intervention.
Can I write custom SQL queries on Improvado data in Redash?
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Yes, all marketing data appears as standard database tables in Redash. You can write SQL queries, create joins across platforms, and build custom calculations using familiar database syntax.
What database types does Improvado support with Redash?
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Improvado works with PostgreSQL, MySQL, Redshift, BigQuery, Snowflake, and other databases that Redash supports. The integration adapts to your existing database infrastructure.
How are marketing metrics standardized across platforms?
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Improvado's MCDM maps platform-specific metrics to common field names and data types. Cost-per-click from Google Ads and Facebook Ads both appear as 'cpc' with identical decimal formatting and currency handling.
Can I schedule automated dashboard refreshes in Redash?
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Yes, Redash dashboards automatically update when Improvado loads fresh marketing data. Set your preferred refresh schedule and dashboards reflect the latest campaign performance without manual queries.
Does Improvado handle historical marketing data for Redash?
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Yes, Improvado performs initial historical data loads going back 2+ years for most platforms. Your Redash environment gets complete campaign history for trend analysis and year-over-year comparisons.