Connect eBay to Looker to Get Analysis-Ready Data

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What is eBay?

eBay is a leading global online marketplace that enables businesses and individuals to buy and sell a wide range of products and services. Enterprise companies benefit from using eBay as a sales channel to expand their customer base, increase brand visibility, and leverage the platform's advanced marketing and advertising tools. With millions of active buyers worldwide, eBay provides a vast opportunity for enterprises to grow their business and boost revenue.

What is Looker?

Looker is a powerful business intelligence (BI) and data visualization platform that helps enterprises make data-driven decisions. By transforming raw data into actionable insights, Looker enables organizations to optimize their operations, identify growth opportunities, and uncover hidden trends. With its intuitive interface and robust features, Looker allows users to create customizable reports and visualizations, making it easier for decision-makers to understand and act on their data. By integrating Looker into their analytics workflows, enterprise companies can improve their overall business performance and gain a competitive edge.

Connecting eBay to Looker

Connecting eBay to Looker involves several steps:

  • Extracting data from eBay: The first step is to extract relevant data from your eBay account. This includes sales data, customer information, and marketing performance metrics. You can use eBay's APIs, third-party tools, or custom scripts to extract the required data.
  • Loading data into a data warehouse: Once the data is extracted, you need to load it into a data warehouse or storage solution. This is essential to ensure the data is clean, organized, and ready for analysis. Popular data warehouses for this purpose include Amazon Redshift, Google BigQuery, and Snowflake.
  • Connecting Looker to the data warehouse: After the data is loaded into the data warehouse, you can connect Looker to the data source. This involves configuring the connection settings and providing the necessary credentials to establish a secure connection between Looker and the data warehouse.
  • Creating a data model in Looker: To visualize and analyze the eBay data in Looker, you need to create a data model. This involves defining the tables, fields, and relationships within the data, as well as creating calculated fields and measures as needed.
  • Building visualizations and reports: With the data model in place, you can start building visualizations and reports in Looker. This includes creating custom dashboards, charts, and tables to showcase your eBay data and gain actionable insights.
  • Using Improvado for a seamless connection: Instead of managing the entire process manually, you can use an advanced marketing analytics platform like Improvado to automate data extraction, transformation, and loading, making it easier and more efficient to connect eBay to Looker.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting eBay to Looker with Improvado

Improvado is the ideal solution for connecting eBay to Looker, as it simplifies and streamlines the entire process. By automating data extraction, transformation, and loading, Improvado eliminates the need for manual intervention, saving you time and resources. With its extensive library of metrics and dimensions, Improvado ensures you have all the data you need to create comprehensive and insightful visualizations in Looker. Additionally, Improvado is built for scalability and customization, making it suitable for large enterprises with complex data requirements. With its high-quality customer support, Improvado ensures you have the assistance you need to connect eBay to Looker smoothly and efficiently.

Summary of connection eBay to Looker

In conclusion, connecting eBay to Looker provides enterprises with a powerful combination of sales and marketing data analysis and visualization capabilities. By leveraging Improvado's advanced marketing analytics platform, you can automate the entire process, saving time and resources while ensuring data accuracy and completeness. With its scalability, customization, high-quality customer support, and ability to handle large volumes of data, Improvado is the ideal solution for connecting eBay and Looker. Centralizing your marketing and sales data in Looker enables you to make data-driven decisions and gain a competitive edge in the market. To learn more about how Improvado can help you connect eBay to Looker, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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