Alooma alternatives for marketing teams

Are currently using the Alooma or trying to get a better understanding of your options when it comes to collecting accurate marketing data? Here is the list of top alternatives to the Alooma.

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Alooma provides businesses with a data pipeline as a service, simplifying mobile, big data, Cloud, and SaaS integration in real-time.

Website:
https://www.alooma.com/
Year founded::
Company size:

Improvado

Improvado is a tool built by marketers, for marketers to get all their data into one place, in real-time, with automated dashboards and reports.

https://improvado.io

Alooma –– an enterprise-oriented cloud solution –– emphasizes the value of a real-time data pipeline service that allows for multi-source data integration. Such sources include applications, databases, and a wide range of APIs. Moreover, you can use Alooma to export, transform, and input data into data warehouses, analytics, machine learning, and BI.

If you’re looking for more pipeline services like Alooma that enable data transferring, we’ve compiled a list of viable tool comparisons to help you make a prudent choice.

Company rating
4.0
out of
5
Easy to setup
3.5
out of
5
Quality of support
3.5
out of
5

Top 10 Alternatives to Alooma in 2021

Improvado is a tool built by marketers, for marketers to get all their data into one place, in real-time, with automated dashboards and reports.

Website:
https://improvado.io
Year founded::
2016
Company size:
50-200

Improvado

Improvado is a tool built by marketers, for marketers to get all their data into one place, in real-time, with automated dashboards and reports.

https://improvado.io

Improvado

Improvado is an ETL platform that helps businesses wrangle data across platforms (and in various formats) into uniform, useful and meaningful insights. This simple and intuitive platform eliminates the need for developers to help you implement it or make changes.

You can choose to view your data inside the Improvado dashboard, or you can extract it, download it and send it to a data warehouse or visualize it.

Visualisation platforms supported: Tableau, Looker, Power BI, Qlik, Chartio, Metabase, DOMO, Sisense, Google Data Studio.

Databases supported: MS SQL, MySQL, PostgeSQL, Snowflake, BigQuery, Amazon S3, Amazon Redshift.

Pros:

  • Build stunning dashboards in the visualization platform of your choice (Data Studio, Tableau, Looker and many more).
  • Get all your marketing data in your own database.
  • Speed up decision-making with hourly data updates.
  • Get access to unsampled data from Google Analytics.
  • View ad creatives from within your dashboard.
  • Reduce manual reporting time by 90%.
  • Build robust data pipelines without a single line of code.
  • Full support with a customer service rep included.
  • Flexible setup of custom integration parameters: dynamicmetrics, attribution window, historical data loading, frequency, etc.

Cons:

  • Some of the more granular features can be a bit complicated, but support is great about walking users through them.
  • In order to get your dashboards and reports visualized in exactly the way you want, there may be some initial back and forth with your customer support rep.

Improvado Pricing

Improvado is customized for its users. The best way to customize the platform to your specific needs and receive pricing details is to set up a call with them.

Improvado Connectors

Improvado has 200+ Integrations with plans to grow to 500 by the end of 2021. Don’t see what you need? They will build out custom integrations for any data source you request.

Reviews

Tyler Haislip
Marketing Intelligence Manager at Bounteous
Read the case study

Its amazing how Improvado had the ability to get us the data we need. I highly recommend anyone looking to aggregate their data to use Improvado.

Alex C
CEO at PenPath

Its amazing how Improvado had the ability to get us the data we need. Simply put, we need to have a lot of flexibility in this industry. I highly recommend anyone looking to aggregate their data to use Improvado.

They really have been a major part of our success and the people there are great to work with.

Improvado provide a reliable foundation that are building our business on top of. The kind of partnership we have with them has truly paid off.

Read the case study

Improvado has the most expansive list of connections of any marketing ETL tool I've reviewed. This has saved us an incredible amount of time and money.

Brandon T.
Head of Product at PenPath

Improvado has the most expansive list of connections of any marketing ETL tool I've reviewed. In addition to what the tool already brings in, you can also work with their team to bring in additional or custom connections, as well as any specific dimensions and measures you might need.

Improvado is the most customizable marketing ETL you can use. I highly suggest this for companies/organizations that rely on both standard data sources/metrics as well as custom connections.

With Improvado, we are able to provide marketing analytics as a service at scale. We have reduced our need for in-house developers and can rely solely on Improvado to feed us our clients' data. This has saved us an incredible amount of time and money.

Read the case study

Try Improvado

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What is Supermetrics? Supermetrics is a simple data extraction platform for marketers. It is a tool that helps marketers by pulling social, SEO, PPC, and analytics data into a single place for reporting and analysis.

Year founded:
2013
Company size:
10 - 50

Supermetrics

What is Supermetrics? Supermetrics is a simple data extraction platform for marketers. It is a tool that helps marketers by pulling social, SEO, PPC, and analytics data into a single place for reporting and analysis.

https://supermetrics.com/
Year founded
2013
Company size
10 - 50

Supermetrics

Supermetrics is a data extraction and analysis service that helps businesses mine and transfer marketing data from any marketing platform to designated storage, reporting, or analytics platforms. Supermetrics also allows users to schedule data transfers and automated marketing reporting.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Pros

Good for extracting granular data from Facebook, Adwords, and Google Analytics.

Cons

  • They don't offer transformation. You can't map the data together across platforms, you'd have to do that on your own.
  • They don't offer any visualizations.
  • They have a lot of data accuracy issues.
  • Initial setup can be difficult.
  • They don't have integrations with many BI tools. You can only send your data to Google Sheets or Google Data Studio.
  • Google spreadsheets has a limited number of rows of data, so you'll get capped out if you need to export too many lines of data.
  • You'll need to run your own queries on top of your google sheets.
  • They claim to have 40+ integrations, but the rest of them are very basic without access to granular data.
  • No database solution.
  • Difficult to use throughout processes

Pricing

Supermetrics is the cheapest solution by far, starting at $19 per month, but their product offering is very rudimentary.

Alternatives

Skyvia is the all-in-one cloud data platform for no coding data integration, cloud to cloud backup, management via SQL and data access via OData interface.

Year founded:
2014
Company size:
50 - 200

Skyvia

Skyvia is the all-in-one cloud data platform for no coding data integration, cloud to cloud backup, management via SQL and data access via OData interface.

http://skyvia.com
Year founded
2014
Company size
50 - 200

Skyvia

Skyvia is a cloud-based data platform that aims to make data integration, backup, access and management easier and faster.
With Skyvia, organizations and companies can expect to import, export, replicate, migrate, synchronize and manage their data with ease. It allows smooth data supervision between databases and cloud apps with no fuss. Users don’t need to code anything, and it just takes a few clicks for data to be backed up or restored.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5

Pros

Cons

Pricing

Alternatives

Stitch is designed for rapidly moving data. The platform is developer-focused and utilizes the cloud. Users can aggregate data from anywhere, thanks to the cloud-first model, in a matter of minutes.

Year founded:
2016
Company size:
10 - 50

Stitch

Stitch is designed for rapidly moving data. The platform is developer-focused and utilizes the cloud. Users can aggregate data from anywhere, thanks to the cloud-first model, in a matter of minutes.

https://www.stitchdata.com/
Year founded
2016
Company size
10 - 50

Stitch

Stitch Data is a cloud-based ETL platform that allows connections between various databases, including MongoDB and MySQL. Additionally, it links SaaS tools such as Salesforce and Zendesk, allowing data in these tools to be replicated into a selected data warehouse. Consequently, this allows for the rapid movement of data between analysts and relevant team members.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Pros

  • Many integrations with databases and SaaS products
  • Quick setup

Cons

  • Learning curve for the user interface is difficult on the front end
  • Some integrations may need to be re-synced from time to time

Pricing

Stitch offers a range of plans, from free to $1,000 per month. There is also an enterprise plan with custom pricing.

Alternatives

Panoply is a secure place to store, sync, and access all your business data in the cloud, with built-in data integrations to all major CRMs, databases, file systems, ad networks, web analytics tools, and more.

Year founded:
2015
Company size:
10 - 50

Panoply.io

Panoply is a secure place to store, sync, and access all your business data in the cloud, with built-in data integrations to all major CRMs, databases, file systems, ad networks, web analytics tools, and more.

http://panoply.io
Year founded
2015
Company size
10 - 50

Panoply.io

Panoply.io is a cloud-based platform that makes syncing, storing, and accessing your data quick and easy. This simple and low-maintenance solution makes maneuvering sophisticated analytics a straightforward task without complex data engineering. With panoply.io, you’re able to access a code-free interface that you can use to power your BI tools. It provides you with analysis-ready data in minutes and industry-leading support available 24/7 to help you set up the platform.

Company rating
4.5
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Pros

Cons

Pricing

Alternatives

What is Fivetran? Fivetran is a data collection and analytics tool. The platform lets you connect your applications, databases, and more to a centralized hub where you can view and analyze the data.

Year founded:
2012
Company size:
50 - 200

Fivetran

What is Fivetran? Fivetran is a data collection and analytics tool. The platform lets you connect your applications, databases, and more to a centralized hub where you can view and analyze the data.

https://fivetran.com/
Year founded
2012
Company size
50 - 200

Fivetran

Fivetran is an ETL tool for marketers with basic technical skills looking to connect their marketing campaign data collected across multiple platforms into one location to better analyze and view it. Fivetran’s goal is to create a software that makes searching and accessing the collected data simple. Once data is collected and stored in a central hub refered to as the “warehouse,” you can access it by running queries.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5

Pros

  • Data source connectors offer a decent amount of granularity.
  • Allows you to search for stored data
  • You can make inquiries about your data and receive analysis back.

Cons

  • It can be difficult to figure out the cause of an issue without contacting support.
  • You can’t configure the batch size for queries.
  • Some lack of flexibility
  • Occasional delays and bugs

Pricing

You have to contact Fivetran for details of pricing. The company does offer a free demo of its platforms to potential customers.

Alternatives

What is Blendo? Blendo is a self-serve data integration tool that connects data from cloud databases and apps to a data warehouse, such as BigQuery or Amazon Redshift, for analytics.

Year founded:
2014
Company size:
1 - 10

Blendo

What is Blendo? Blendo is a self-serve data integration tool that connects data from cloud databases and apps to a data warehouse, such as BigQuery or Amazon Redshift, for analytics.

https://www.blendo.co/
Year founded
2014
Company size
1 - 10

Blendo

Blendo is a self-serving integration-as-a-service platform. It enables you to collect and sync your data using any data warehouse. Such data warehouses can be sourced from a variety of departments (e.g., sales, marketing, customer support, product, etc). Blendo also emphasizes the speed with which you can build a full data infrastructure that is fresh and aligned with the rest of the data in your company.
If you’re interested in Blendo, but want to be certain before you make the purchase, we’ve compiled a list of platforms similar to Blendo to help you compare your options.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Pros

  • Easy to use
  • Helpful customer support
  • No engineer assistance needed

Cons

  • Sometimes pipelines need some maintenance
  • Not as flexible to change parameters for integrations after the initial setup
  • Doesn’t offer as many database connections as some competitors
  • Importing data the first time can take a while

Pricing

Blendo doesn’t provide any pricing information on their site, so you will need to contact the company for a quote. There is a 14-day free trial offered.

Alternatives

This software comes with some of the best integration and data management utilities available in the market today.

Year founded:
Company size:

Talend

This software comes with some of the best integration and data management utilities available in the market today.

https://www.talend.com/
Year founded
Company size

Talend

Talend is a cloud data integration platform that allows businesses to integrate all their cloud and on-premises data in one platform, like a cloud data warehouse. It features powerful graphical tools, prebuilt integration templates, and a rich library of components that businesses can use to ease the process.
Businesses are able to scale their data projects with machine learning to meet the modern analytics needs of the market today, and they’re able to easily implement API's and data-as-a-service as part of their event driven architecture.

Company rating
3.5
out of
5
Easy to setup
3.5
out of
5
Quality of support
3.5
out of
5

Pros

  • The software can work with different formats including XML, JSON, and CSV.
  • Can easily connect to databases on different platforms.
  • JAVA technology allows users to integrate multiple scripts from libraries around the world.

Cons

High level of customization may require expertise in JAVA.

Pricing

Pricing for Talend Cloud Data Integration is $1,170 per user per month or $12,000 per user per year. this includes both Talend Studio and Pipeline Designer licenses..

Alternatives

Website:
Year founded:
Company size:
No items found.

Informatica

Year founded
Company size

Informatica

Informatica encompasses a range of software products with an emphasis on enterprise cloud management and data integration. Its data integration solution leverages two popular architectures: Extract, Transform & Load (ETL), and Extract, Load & Transform (ELT).
Informatica’s portfolio also includes tools for cloud API management, cloud data governance and cataloging, and cloud master data management.

Company rating
out of
5
Easy to setup
out of
5
Quality of support
out of
5

Pros

Cons

Pricing

Alternatives

Xplenty is another ETL marketing tool. It’s marketing platform allows you to integrate, process and prepare data for analytics on the cloud.

Year founded:
2012
Company size:
10 - 50
No items found.

Xplenty

Xplenty is another ETL marketing tool. It’s marketing platform allows you to integrate, process and prepare data for analytics on the cloud.

https://www.xplenty.com/
Year founded
2012
Company size
10 - 50

Xplenty

Xplenty is an ETL platform that doesn’t require any coding or deployment. It enables organizations to implement, process, and prepare data for cloud analytics. With no coding skills necessary to use this platform, Xplenty is an easy-to-use and scalable platform. As such, it allows businesses to quickly access the opportunities enabled by big data without having to purchase software, hardware, and other tools. Widely spread in industries such as retail, hospitality, and advertising, Xplenty allows businesses to benefit from rapid connectivity to big data centers. Thus, businesses using Xplenty can carry out processes such as preparing data flows and scheduling assignments seamlessly.

Company rating
4.4
out of
5
Easy to setup
out of
5
Quality of support
out of
5

Pros

  • Easy to navigate graphical user interface
  • The software is segregated into multiple useful segments which include:
  • Dashboard
  • Expression editor
  • Schema
  • Reporting tool

Cons

  • Users would benefit from a nested API capability if included in the software.
  • Error messages are not always descriptive enough.
  • Incremental data transfer can be a challenge

Pricing

Alternatives

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Frequently asked questions

What is Alooma?

Alooma––an enterprise-oriented cloud solution–emphasizes the value of a real-time data pipeline service that allows for multi-source data integration. Such sources include applications, databases, and a wide range of APIs. Moreover, you can use Alooma to export, transform, and input data into data warehouses, analytics, machine learning, and BI.

What are some Alooma alternatives?

The most mentionable Alooma alternatives are Improvado, Hevo Data, Panoply, Fivetran, Funnel, and others.

How does the Alooma pricing model work?

Alooma’s pricing varies greatly. It depends on many factors, such as the number of data sources, destinations, business intelligence tools, and more. That’s why Alooma prefers to spell out all the details with the customer before setting a price. The company offers a 2-week free trial for those who have hesitations.

Why is Improvado one of the most promising Alooma competitors?

Improvado is an ETL solution that offers unlimited possibilities for marketing data organization and analysis. With this solution, you can build stunning dashboards, aggregate all data in one place, automate marketing reporting, and much more. Improvado offers unique marketing features that no one else has, like the Marketing Common Data Model algorithm for data normalization. That’s why this ETL platform is considered to be one of the most promising on the market.