Elle Media Kit

As a leading women’s fashion media brand, Elle delivers inclusive and innovative stories aimed at inspiring women to discover and celebrate style in every facet of their lives.

Elle Media Kit

As a leading women’s fashion media brand, Elle delivers inclusive and innovative stories aimed at inspiring women to discover and celebrate style in every facet of their lives.

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With over 20 million readers on print and digital, Elle has established itself as a trusted source for exclusives in fashion, beauty, and modern culture.

Elle is an excellent option for advertising opportunities if your business caters to affluent middle-aged women interested in fashion, beauty, and luxury.

Elle: By the Numbers

Considering Elle for advertising opportunities? Here are a few stats that might interest you.

4.5m+ readers on print with an average HHI of $194k
15.4m+ monthly unique visitors on Elle.com with an average HHI of $100k
20m+ social media followers
1m+ paid and verified subscribers
46 editions in 60+ countries

Elle Digital Advertising Opportunities

Elle is one of the brands published under Hearst Magazines. In light of this, the brand offers a slew of advertising opportunities through its parent company, from display advertising to virtual events.

Let’s look at some of them.

Display Advertising—Elle allows companies to reach its audience of 15.4 million using a slew of responsive ad units.
Accreditation—Elle allows companies to submit their products for testing and recommendation. The brand is trusted by millions of readers, and its recommendations have a track record of boosting sales and consideration.
Branded Content— Elle helps its partners connect with its audience on all platforms by creating branded content, including articles, videos, social media posts, and more.
Experiential— Hearst Live hosts over 70 virtual and physical events under its brands every year and has recorded over 5 million virtual event attendees.

Elle Digital Ad Units

Hearst offers several universal, custom, and video ad units to advertisers looking to connect with its audiences through Elle and its sister brands.

Let’s look at them below.

Universal Ad Units

Ad Units	Dimensions	Supported Devices
Billboard	970 x 250 pixels	Desktop
MPU	300 x 600 pixels	Desktop, tablet, and mobile
Leaderboard	728 x 90 pixels	Desktop
DMPU/Half Page	300 x 600	Desktop
Super Leaderboard	970 x 90	Desktop

Custom

Ad Units	Dimensions	Supported Devices
Superhero	Full-Width x 450 pixels	Desktop, tablet, and mobile
Miniscroller	Min: 320 x 300 pixels Max: 640 x 300 pixels	Mobile
Shoppable Gallery	Full-Width x 450 pixels	Desktop, tablet, and mobile
Assembly Ad	Responsive from 1025 x 350 pixels	Desktop, tablet, and mobile
Social Display Ad	300 x 400 pixels	Mobile

Video

Ad Units

Dimensions

Supported Devices

Pre-roll

Desktop: 400 x 300 or larger

Mobile: Size varies based on screen size

Desktop, tablet, and mobile

Outstream (in-read)

Min: 640 x 360 pixels

Max: 1920 x 1080 pixels

Desktop, tablet, and mobile

Elle Digital Ad Rates

Ad rates are not disclosed on Elle.com and its media kit. To get information on Elle's ad rates, please reach the marketing team using the contact page below.

Contact