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Allure has established itself as a leading voice in beauty journalism for over three decades, telling stories that illuminate the full spectrum of human beauty.

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Allure Media Kit

Allure has established itself as a leading voice in beauty journalism for over three decades, telling stories that illuminate the full spectrum of human beauty.

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Allure boasts a large community of affluent enthusiasts, with over $16 billion spent on beauty and fashion in the US alone.

This makes the brand an excellent option for companies that cater to women interested in beauty and fashion products.

Allure: By the Numbers

Let's look at some stats that might interest you as you consider Allure for advertising opportunities.

9.2m+ monthly unique website visitors
31.5m+ monthly video views
$11.2 billion spent on fashion
$4.7 billion spent on beauty
4.7m+ followers on social media

Allure Digital Advertising Opportunities

Allure has a few digital offerings that enable you to connect with its audience across multiple channels.

Online Magazine—allure.com receives over 9 million beauty enthusiasts every month, making it a great place to deliver your ad for good results.
Product Review—Allure is trusted among its readers for its detailed product testing and recommendation programs. The brand allows you to submit your products for inspection, giving you extra exposure and potential sales.
Video—Allure records an average of 31 million monthly views on its video programs. The brand has a portfolio of 12 video series, covering hundreds of topics every year.

Allure Digital Ad Units

Here are some of the available digital ad units on Allure magazine.

Ad Unit	Dimension	Compatible Devices	Display Location
Billboard	970 x 250px	Desktop	Top of the page
Homefill	Responsive	Desktop, Tablet, and Mobile	Top of the page
In-Content	Responsive	Desktop, Tablet, and Mobile	Within editorial content
Pre-Roll Video	N/A	Desktop, Tablet, and Mobile	Before video content
Leaderboard	728 x 90px	Desktop and Tablet	Top of page
MPU	300 x 250px	Mobile	Right hand rail on desktop; top of page on mobile and tablet