Connect Typeform to Looker to Make Data-Driven Decisions

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What is Typeform?

Typeform is a versatile online survey and form-building tool that allows enterprise companies to collect and manage data in a user-friendly manner. By offering customizable forms and an engaging interface, it enables businesses to gather valuable insights from customers, employees, and partners efficiently. This powerful platform is ideal for generating leads, conducting market research, and collecting feedback for large enterprises.

What is Looker?

Looker is a modern data analytics platform that helps enterprise companies make data-driven decisions. With its powerful data modeling and visualization capabilities, Looker enables businesses to explore, analyze, and share real-time insights from their data. Furthermore, it offers integrations with various data sources, making it a valuable tool for organizations looking to gain a comprehensive understanding of their operations and improve decision-making processes.

Connecting Typeform to Looker

Connecting Typeform to Looker involves several steps, including:

  • Exporting data from Typeform: Collect the necessary data from your Typeform account, such as survey responses and metadata, by exporting it in a suitable format like CSV or JSON.
  • Storing the data: Choose a storage solution, such as a cloud-based database or data warehouse, to store the exported Typeform data securely and efficiently.
  • Preparing the data: Clean, normalize, and transform the Typeform data to ensure compatibility and consistency when importing it into Looker.
  • Setting up Looker: Configure your Looker account, connect it to the data storage solution, and set up appropriate data models to visualize and analyze the Typeform data.
  • Importing the data: Use a data connector for Looker Typeform, such as Improvado, to extract and load the prepared data from Typeform into Looker seamlessly, ensuring accurate and up-to-date insights.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Typeform to Looker with Improvado

Improvado is the best solution for connecting Typeform to Looker, offering numerous benefits for large enterprises:

  • Scalability: Improvado's platform is designed to handle large volumes of data, making it ideal for enterprises with extensive marketing and sales data.
  • Customization: With Improvado, you can customize metrics and dimensions to meet your specific needs, allowing you to extract the most valuable insights from your Typeform data in Looker.
  • Data centralization: Improvado enables you to centralize all your marketing and sales data in one location, streamlining the process of data management and analysis.
  • Automated data extraction: Improvado's data extraction capabilities automate the process of collecting and importing data from Typeform to Looker, saving you time and resources.
  • High-quality customer support: Improvado's dedicated support team is always available to assist with any issues or questions, ensuring a smooth integration process between Typeform and Looker.

Summary of connection Typeform to Looker

In summary, connecting Typeform to Looker can greatly benefit enterprise companies by providing valuable insights and data-driven decision-making capabilities. Leveraging Improvado's scalable and customizable solution allows you to centralize marketing and sales data, efficiently process large volumes of information, and visualize Typeform data within Looker effortlessly. Furthermore, Improvado's high-quality customer support ensures a seamless integration process. To learn more about how Improvado can help your organization connect Typeform to Looker, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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