Connect Oracle NetSuite to Looker for Unbiased Marketing Insights

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What is Oracle NetSuite?

Oracle NetSuite is a comprehensive cloud-based suite of business applications, designed to streamline and automate key business processes for large enterprises. With a wide range of modules, including ERP, CRM, and e-commerce, Oracle NetSuite enables companies to manage their data efficiently, gain real-time insights, and drive decision-making. By leveraging the power of Oracle NetSuite, businesses can optimize their operations, increase revenue, and achieve sustainable growth.

What is Looker?

Looker is an innovative data analytics and visualization platform that empowers enterprises to make data-driven decisions. By connecting directly to your data source, Looker allows users to explore, analyze, and visualize their data in real-time. With its intuitive interface and powerful modeling language, Looker enables businesses to create custom data models, build interactive dashboards, and generate insightful reports. By leveraging Looker, enterprises can unlock the true value of their data and drive better business outcomes.

Connecting Oracle NetSuite to Looker

Connecting Oracle NetSuite to Looker can be achieved in several ways:

  • Utilize Oracle NetSuite's built-in ODBC connector to establish a connection between the two platforms, enabling data transfer and visualization.
  • Export data from Oracle NetSuite in CSV or Excel format and then import it into Looker, using Looker's data import functionality.
  • Deploy a data connector for Looker, such as an ETL (Extract, Transform, Load) tool, to automate the process of extracting data from Oracle NetSuite and loading it into Looker.
  • Develop a custom integration using APIs to link Oracle NetSuite and Looker, allowing for a seamless data flow between the two platforms.
  • Consider using Improvado, an advanced marketing analytics platform that connects Oracle NetSuite to Looker with minimal effort, providing a complete data pipeline from data extraction through transformation and normalization to data visualization.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Free marketing stack analysis

Connecting Oracle NetSuite to Looker with Improvado

With Improvado, connecting Oracle NetSuite to Looker becomes a hassle-free experience. Improvado offers a scalable, customizable solution for managing your data pipeline, allowing you to focus on data analysis and visualization rather than data extraction and integration. By leveraging Improvado's extensive library of metrics and dimensions, you can automatically extract a wide range of data from Oracle NetSuite and effortlessly import it into Looker. Additionally, Improvado's high-quality customer support ensures that you always have access to expert guidance and assistance throughout your data integration journey.

Summary of connection Oracle NetSuite to Looker

In conclusion, connecting Oracle NetSuite and Looker with Improvado offers numerous benefits for enterprises, such as scalability, customization, high-quality customer support, and the ability to process large volumes of data. By centralizing marketing and sales data from Oracle NetSuite and visualizing it with Looker, businesses can unlock valuable insights and make data-driven decisions. To learn more about how Improvado can help you streamline your data integration process, book a call with one of our experts today.

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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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