Data sources
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Branch

Branch Data Integration - Connect Mobile Attribution Data

Connect Branch's mobile attribution and deep linking data to your data warehouse or BI platform through Improvado's automated integration. Transform mobile app performance data into actionable insights across your marketing stack.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Connect Branch to your data warehouse

Improvado connects directly to Branch's API to extract mobile attribution, deep linking, and user journey data automatically. The integration pulls campaign performance metrics, install data, and revenue attribution without manual exports. Data refreshes run on your preferred schedule, ensuring your mobile app analytics stay current. All Branch data flows seamlessly into your chosen destination.

Branch Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Your sources
Branch + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Unified Data

Unified mobile and web marketing data

Improvado's Marketing Common Data Model normalizes Branch data alongside your other marketing platforms. Mobile attribution metrics align with web analytics, paid media, and email campaigns for complete customer journey analysis. Cross-platform reporting becomes possible when Branch installs connect with Google Ads clicks and Facebook impressions. Your team gains a single source of truth for mobile and web performance.

Use Cases

What users ask their Branch integration

Cross-channel
Compare mobile app install costs across Facebook, Google, and TikTok campaigns in one dashboard
6 hrs → 20 min
Budget optimization
Optimize mobile ad spend by connecting Branch attribution to lifetime value data
Manual → auto
Executive reporting
Report mobile app growth metrics to executives with automated weekly dashboards
4 hrs → 10 min
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

Explore MCP →
Ideate
Launch
Measure
Analyze
Report
Iterate
📖

Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

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You can analyze data from 500+ data sources

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G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

What Branch data can Improvado extract?
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Improvado extracts install data, click metrics, revenue attribution, deep link performance, and campaign analytics from Branch. The integration includes user journey data and custom event tracking. All standard Branch reporting dimensions and metrics are available.
How often does Branch data sync with my data warehouse?
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Branch data syncs automatically based on your schedule preferences, from hourly to daily updates. Improvado handles API rate limits and ensures reliable data delivery. You can adjust sync frequency based on your reporting needs.
Can I combine Branch data with other mobile attribution platforms?
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Yes, Improvado's MCDM normalizes Branch data with other attribution platforms like Adjust or AppsFlyer. This enables cross-platform mobile analytics and unified attribution reporting. Data fields align automatically for consistent analysis.
Does the integration support Branch custom events?
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Improvado extracts both standard Branch events and custom events you've configured. Custom event data maintains its original structure and can be mapped to your data model. All event parameters and metadata are preserved.
What destinations work with Branch data?
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Branch data flows into BigQuery, Snowflake, Redshift, Azure, and other cloud warehouses. BI platforms like Tableau, Power BI, and Looker connect directly. The integration supports any SQL-compatible destination.
How does Improvado handle Branch data transformations?
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Improvado automatically transforms Branch data into analysis-ready format with consistent naming conventions. Currency conversions, timezone adjustments, and data type standardization happen automatically. Custom transformations are available for specific business requirements.