Appsumer alternatives for marketing teams

Are currently using the Appsumer or trying to get a better understanding of your options when it comes to collecting accurate marketing data? Here is the list of top alternatives to the Appsumer.

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Website:
Year founded::
2015
Company size:
10 - 50

Appsumer unifies mobile attribution and media data to provide perfect ROI insights. It allows user acquisition teams to make perfect decisions daily.

Use Cases

Pricing

Integrations

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Top 10 Alternatives to Appsumer in 2021

Improvado is a tool built by marketers, for marketers to get all their data into one place, in real-time, with automated dashboards and reports.

Website:
https://improvado.io
Year founded::
2016
Company size:
50-200

Improvado

Improvado is an enterprise-grade, no-code Revenue Data Platform that automates how marketing, sales, and revenue teams extract, transform and load data from source to destination.

The platform offers prebuilt connectors to over 500 data sources, making it convenient for users who want to efficiently aggregate and push data to data warehouses or to BI, visualization, or analytics tools. Improvado’s clients can also request custom connectors if they need to work with a data source not listed in the integration catalog. Furthermore, the platform offers a high level of granularity, allowing you to explore insights at any level. 

Improvado is known for its advanced data transformation engine, known as the Marketing Data Common Model (MCDM). This functionality automatically unifies disparate naming conventions that usually occur when pulling related data from different sources, removes errors and duplicates, and runs automated data mapping and transformation sequences using self-service or prebuilt templates. That way, you can get access to analysis-ready data in no time and start analyzing it in built-in dashboards.

Thanks to its compliance with HIPAA, SOC-2, and enterprise SLA, Improvado is compatible with businesses in privacy-sensitive industries, like health, insurance, and finance.

Automate omnichannel marketing reporting with Improvado

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Improvado Use Cases

Improvado is specifically designed for marketing, sales, and revenue teams. Thus, it is fully fitted with features that cater to the needs of these departments and requires zero technical skills. 

Marketing, sales, and revenue teams use Improvado to access insights on all revenue-generating efforts across their channels and customer touchpoints. This is powered by Improvado’s efficient marketing attribution modeling functionality that enables users to build custom data pipelines that automatically attribute conversions to the right channels.

As a no-code platform, Improvado is suitable for teams with zero coding skills and SQL knowledge. Improvado also provides professional services to customers who need help with building custom data dashboards, handling data migration, and providing team-wide training. As an add-on, Improvado provides data warehouse maintenance services, freeing up your company’s valuable time and resources.  

The platform has users from several industries, encompassing professionals in mid-market brands, large-scale enterprises, and agencies.

Improvado.io clients breakdown by industry and company size

Improvado Pricing

Improvado doesn’t tie its users to a specific contract value. Improvado assesses your company’s unique needs when you request a quote and calculates a custom pricing plan best suited for your business.

Improvado’s flexible pricing means you get access to and pay only for the features and bandwidth you need.

Furthermore, Improvado offers a token, called DECS points, which you can spend on APIs, flat file ingestion, report type development and modification, and other development needs.

Improvado Integrations

Improvado has a library of over 500 data sources across several categories, including advertising platforms, CRMs, payment gateways, eCommerce tools, and more. If you can’t find a specific data source in the integration library, you can always request a custom connector, and it will be built for you.

The platform also supports leading data warehouses like Google BigQuery, Amazon RedShift, Snowflake, and more.

Check out a full list of Improvado’s data sources and destinations. The solution also has a comprehensive data dictionary featuring all the metrics, properties, dimensions, and more, as supported by each data source. Take a look here.

Reviews

Capterra logo
G2 Crowd logo

Tyler Haislip
Marketing Intelligence Manager at Bounteous
Read the case study
Capterra logo
G2 Crowd logo

Adam Orris
Director of Analytics at Xenopsi
Read the case study
Capterra logo
G2 Crowd logo

Its amazing how Improvado had the ability to get us the data we need. I highly recommend anyone looking to aggregate their data to use Improvado.

Alex C
CEO at PenPath

Its amazing how Improvado had the ability to get us the data we need. Simply put, we need to have a lot of flexibility in this industry. I highly recommend anyone looking to aggregate their data to use Improvado.

They really have been a major part of our success and the people there are great to work with.

Improvado provide a reliable foundation that are building our business on top of. The kind of partnership we have with them has truly paid off.

Read the case study

Get a tour around the product from the Improvado team

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Website:
Year founded:
2014
Company size:
1 - 10

Attribution

Year founded
2014
Company size
1 - 10

Attribution

— Easy & Affordable — Enterprise Grade Multi-Touch Attribution Drive growth with unified marketing data, intelligent insights and smart automation Understand the true impact of each touchpoint across your entire marketing funnel. Gain powerful insight to answer complex marketing questions. Boost your marketing ROI with data-driven, multi-touch attribution.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

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Pricing

Integrations

Pros

Cons

Alternatives

Website:
Year founded:
2011
Company size:
50 - 200
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GreyMetrics

Year founded
2011
Company size
50 - 200

GreyMetrics

GreyMetrics helps agencies save time when sharing data. Pull all your marketing data into one location and generate beautiful reports and dashboards that auto-update every one hour. GreyMetrics integrates with over 20 platforms and has dozens of built-in templates so your reports look great from day one and are fully white-labelled to share with clients and stakeholders.

Company rating
4.0
out of
5
Easy to setup
out of
5
Quality of support
out of
5

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Integrations

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Alternatives

Website:
Year founded:
2016
Company size:
1 - 10

Big Picture

Year founded
2016
Company size
1 - 10

Big Picture

BigPicture helps marketing and sales organizations identify, prioritize, and successfully act on targeted, strategic accounts in real-time.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

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Pricing

Integrations

Pros

Cons

Alternatives

Website:
Year founded:
2017
Company size:
1 - 10

Biotron.io

Year founded
2017
Company size
1 - 10

Biotron.io

Biotron is a data & analytics studio providing end-to-end data solutions to create and improve products, services, and revenue streams of our clients.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

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Pricing

Integrations

Pros

Cons

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Website:
Year founded:
2011
Company size:
50 - 200

Bizible

Year founded
2011
Company size
50 - 200

Bizible

Bizible's B2B marketing attribution and revenue planning software enables hundreds of companies to measure and plan for revenue.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5

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Integrations

Pros

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Alternatives

Website:
Year founded:
2008
Company size:
50 - 200

C3 Metrics

Year founded
2008
Company size
50 - 200

C3 Metrics

C3 Metrics makes marketing work better. On average, companies report 15%+ increase in advertising ROI and a 6X return on their attribution investment.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5

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Integrations

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Website:
Year founded:
2013
Company size:
10 - 50

CareJourney

Year founded
2013
Company size
10 - 50

CareJourney

CareJourney's healthcare analytics solutions help providers, payers and pharma market leaders make smarter decisions.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

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Pricing

Integrations

Pros

Cons

Alternatives

Website:
Year founded:
2017
Company size:
1 - 10

Cavea

Year founded
2017
Company size
1 - 10

Cavea

Cavea is a complete toolbox to analyze, value, manage and track esports data. Our clients include teams, streamers, brands and agencies. We measure meadia value and help with media placement inside and outside of the game!

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Use Cases

Pricing

Integrations

Pros

Cons

Alternatives

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