AgencyAnalytics alternatives for marketing teams

Are currently using the AgencyAnalytics or trying to get a better understanding of your options when it comes to collecting accurate marketing data? Here is the list of top alternatives to the AgencyAnalytics.

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AgencyAnalytics helps digital marketing agencies build automated reports for clients. SEO, PPC, social media and more (40+ integrations).

Website:
http://agencyanalytics.com
Year founded::
2009
Company size:
1 - 10

Improvado

Improvado is a tool built by marketers, for marketers to get all their data into one place, in real-time, with automated dashboards and reports.

https://improvado.io

AgencyAnalytics is a reporting platform that helps marketing agencies to monitor all their clients’ marketing campaigns in one central place. It helps them to generate reports and dashboards for social analytics, third-party integrations, and SEO auditing.
Its key features include automated reporting, dashboard management, and custom dashboards that allow companies to present data through a variety of charts and statistic widgets. It also has a variety of SEO tools and its rank tracker tool helps businesses to monitor site performance where users can choose to view data from specific locations or to view their global data.
AgencyAnalytics has over 60 integrations with a variety of other tools and platforms.

Use Cases

Pricing

Pricing starts at $49.00 a month for the Freelancer Plan and goes up to $399 per month for the Enterprise Plan.

Integrations

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Top 10 Alternatives to AgencyAnalytics in 2021

Improvado is a tool built by marketers, for marketers to get all their data into one place, in real-time, with automated dashboards and reports.

Website:
https://improvado.io
Year founded::
2016
Company size:
50-200

Improvado

Improvado is a tool built by marketers, for marketers to get all their data into one place, in real-time, with automated dashboards and reports.

https://improvado.io

Improvado

Improvado is an enterprise-grade, no-code Revenue Data Platform that automates how marketing, sales, and revenue teams extract, transform and load data from source to destination.

The platform offers prebuilt connectors to over 300 data sources, making it convenient for users who want to efficiently aggregate and push data to data warehouses or to BI, visualization, or analytics tools. Improvado’s clients can also request custom connectors if they need to work with a data source not listed in the integration catalog. Furthermore, the platform offers a high level of granularity, allowing you to explore insights at any level. 

Improvado is known for its advanced data transformation engine, known as the Marketing Data Common Model (MCDM). This functionality automatically unifies disparate naming conventions that usually occur when pulling related data from different sources, removes errors and duplicates, and runs automated data mapping and transformation sequences using self-service or prebuilt templates. That way, you can get access to analysis-ready data in no time and start analyzing it in built-in dashboards.

Thanks to its compliance with HIPAA, SOC-2, and enterprise SLA, Improvado is compatible with businesses in privacy-sensitive industries, like health, insurance, and finance.

Automate omnichannel marketing reporting with Improvado

Get a demo

Improvado Use Cases

Improvado is specifically designed for marketing, sales, and revenue teams. Thus, it is fully fitted with features that cater to the needs of these departments and requires zero technical skills. 

Marketing, sales, and revenue teams use Improvado to access insights on all revenue-generating efforts across their channels and customer touchpoints. This is powered by Improvado’s efficient marketing attribution modeling functionality that enables users to build custom data pipelines that automatically attribute conversions to the right channels.

As a no-code platform, Improvado is suitable for teams with zero coding skills and SQL knowledge. Improvado also provides professional services to customers who need help with building custom data dashboards, handling data migration, and providing team-wide training. As an add-on, Improvado provides data warehouse maintenance services, freeing up your company’s valuable time and resources.  

The platform has users from several industries, encompassing professionals in mid-market brands, large-scale enterprises, and agencies.

Improvado.io clients breakdown by industry and company size

Improvado Pricing

Unlike Stitch Data, Improvado doesn’t tie its users to a specific pricing plan. Improvado assesses your company’s unique needs when you request a quote and calculates a custom pricing plan best suited for your business.

Improvado’s flexible pricing means you get access to and pay only for the features and bandwidth you need.

Furthermore, Improvado offers a token, called DECS points, which make up 20% of a client’s billing plan. For instance, if you pay $10,000 annually, you’ll get DECS points worth $2,000. You can spend your points on APIs, flat file ingestion, report type development and modification, and other development needs.

Improvado Integrations

Improvado has a library of over 300 data sources across several categories, including advertising platforms, CRMs, payment gateways, eCommerce tools, and more. If you can’t find a specific data source in the integration library, you can always request a custom connector, and it will be built for you.

The platform also supports leading data warehouses like Google BigQuery, Amazon RedShift, Snowflake, and more.

Check out a full list of Improvado’s data sources and destinations. The solution also has a comprehensive data dictionary featuring all the metrics, properties, dimensions, and more, as supported by each data source. Take a look here.

Reviews

Tyler Haislip
Marketing Intelligence Manager at Bounteous
Read the case study

Its amazing how Improvado had the ability to get us the data we need. I highly recommend anyone looking to aggregate their data to use Improvado.

Alex C
CEO at PenPath

Its amazing how Improvado had the ability to get us the data we need. Simply put, we need to have a lot of flexibility in this industry. I highly recommend anyone looking to aggregate their data to use Improvado.

They really have been a major part of our success and the people there are great to work with.

Improvado provide a reliable foundation that are building our business on top of. The kind of partnership we have with them has truly paid off.

Read the case study

Improvado has the most expansive list of connections of any marketing ETL tool I've reviewed. This has saved us an incredible amount of time and money.

Brandon T.
Head of Product at PenPath

Improvado has the most expansive list of connections of any marketing ETL tool I've reviewed. In addition to what the tool already brings in, you can also work with their team to bring in additional or custom connections, as well as any specific dimensions and measures you might need.

Improvado is the most customizable marketing ETL you can use. I highly suggest this for companies/organizations that rely on both standard data sources/metrics as well as custom connections.

With Improvado, we are able to provide marketing analytics as a service at scale. We have reduced our need for in-house developers and can rely solely on Improvado to feed us our clients' data. This has saved us an incredible amount of time and money.

Read the case study

Get a tour around the product from the Improvado team

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What is Raven Tools? Raven Tools offers SEO tools, including SEO audit reports, and white label marketing reports. The platform offers performance metric reporting from various sources, including AdWords, Search Console, Google Analytics, Facebook, and more.

Year founded:
Company size:

Raven Tools

What is Raven Tools? Raven Tools offers SEO tools, including SEO audit reports, and white label marketing reports. The platform offers performance metric reporting from various sources, including AdWords, Search Console, Google Analytics, Facebook, and more.

https://raventools.com/
Year founded
Company size

Raven Tools

Who should use Raven Tools?

Raven tools seems to be best for agencies due to client reporting appearing to be a significant part of the toolkit, however, there are features that are also useful for in-house marketing teams and non-client focused marketers. You can use the platform to pull data for client reports from more than twenty sources, such as Google Analytics, Adwords, and Facebook. It also offers the ability to run regular website audits and manage link building campaigns.

Company rating
3.5
out of
5
Easy to setup
3.5
out of
5
Quality of support
3.5
out of
5

Use Cases

Pricing

The pricing for Raven Tools starts at $99 per month if you buy the tool for a year, or $109 if you choose the month-to-month subscription option. The company also offers a 14-Day free trial.

Integrations

Pros

  • Gathers data from numerous sources into a clean visual display
  • Customizable reporting

Cons

  • Lack of keyword rank tracking
  • Audit isn’t always updated to match Google
  • Crawl reports can take a long time to complete
  • Customizable reports can be troublesome to initially set up and automate initially
  • Can be difficult to find information in the many sections of the dashboard

Alternatives

What is Tapclicks? Tapclicks is a marketing analytics tool that offers marketers and agencies an all-in-one, cloud-based platform for management, reporting, and analytics.

Year founded:
2009
Company size:
50 - 200

Tapclicks

What is Tapclicks? Tapclicks is a marketing analytics tool that offers marketers and agencies an all-in-one, cloud-based platform for management, reporting, and analytics.

https://www.tapclicks.com/
Year founded
2009
Company size
50 - 200

Tapclicks

Who should use Tapclicks?

Tapclicks lets you export and schedule automatic reports into Excel, PDF, Email, PowerPoint, and Word. The platform offers pre-built visualizations and a library of widgets you can setup to help answer business questions. The tool is useful if you have many reports you need to automate for clients.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5

Use Cases

Pricing

Tapclicks certainly isn’t the cheapest option, starting at $499 per month for its Basic plan. You can try a demo version of the platform or take advantage of a 14-day free trial first before diving in.

Integrations

Pros

  • Numerous data sources
  • Variety of visualization options

Cons

  • There are a lot of features that aren't very intuitive to use.
  • ‍There are some features in reporting that can be a little buggy.
  • Some of the field customizations are a bit limited.

Alternatives

What is Reportgarden? Reportgarden is a marketing agency software that offers tools for managing clients and campaigns, as well as reporting, within a single platform.

Year founded:
2013
Company size:

Reportgarden

What is Reportgarden? Reportgarden is a marketing agency software that offers tools for managing clients and campaigns, as well as reporting, within a single platform.

https://reportgarden.com/
Year founded
2013
Company size

Reportgarden

Who should use Reportgarden?

ReportGarden is useful for agencies who need to create reports, invoices, and site audits for multiple clients, as well as manage campaign budgets.

Company rating
4.0
out of
5
Easy to setup
3.5
out of
5
Quality of support
3.5
out of
5

Use Cases

Pricing

Plans for Reportgarden start at $149 per month for its Standard Plan. The company also offers a seven-day free trial of its platform.

Integrations

Pros

  • Good filtering capabilities and generate reports quickly
  • Ability to create client-specific dashboards and schedule reports

Cons

  • Can be difficult to figure out what some of the reports mean
  • Doesn’t provide much granular data
  • Can sometimes lag

Alternatives

What is Ninjacat? Ninjacat is a supposedly all-in-one tool for marketing analytics, focusing on budget monitoring, PPC reporting, and SEO reporting.

Year founded:
Company size:

Ninjacat

What is Ninjacat? Ninjacat is a supposedly all-in-one tool for marketing analytics, focusing on budget monitoring, PPC reporting, and SEO reporting.

https://www.ninjacat.io/
Year founded
Company size

Ninjacat

The tool is designed to be an all-in-one platform to help digital marketers and agencies with reporting, call tracking, and monitoring. Ninjacat integrates with the commonly used social media, SEO, PPC, call tracking, and display channels used by marketers, offering a way to automate reporting and monitor campaigns and budgets. The tool boasts that it offers over 750 data sources. If you need a single platform for SEO, PPC, and other reporting, Ninjacat may be a good option, however, the cost may be a bit too much for small businesses.

Company rating
3.5
out of
5
Easy to setup
3.5
out of
5
Quality of support
3.5
out of
5

Use Cases

Pricing

Ninjacat charges its users based on a subscription. The company does offer a free trial.

Integrations

Pros

  • Can isolate and customize metrics
  • Provides data in a single report that’s easy to read
  • Over 750 data sources    

Cons

  • Onboarding can be a time consuming and tedious process
  • There are often extra fees
  • The Ninjacat platform is rather non-intuitive
  • Changes aren’t always displayed right away
  • It can take some time for changes to appear
  • The platform may be a bit cost prohibitive for smaller businesses

Alternatives

What is Klipfolio? Klipfolio is a cloud-based business intelligence solution that lets users connect a variety of data sources to create stunning data visualizations and make data-driven decisions. Marketers can visualize their data with the company’s PowerMetricks, which offers single-click visualizations and data exploration.

Year founded:
2001
Company size:
50 - 200

Klipfolio

What is Klipfolio? Klipfolio is a cloud-based business intelligence solution that lets users connect a variety of data sources to create stunning data visualizations and make data-driven decisions. Marketers can visualize their data with the company’s PowerMetricks, which offers single-click visualizations and data exploration.

https://www.klipfolio.com/
Year founded
2001
Company size
50 - 200

Klipfolio

Klipfolio is a cloud-based tool that allows you to visualize your data using a dashboarding tool. As a simple (yet extensive) dashboard tool, it allows you to link marketing and sales data sources using API integrations. As such, Klipfolio transforms and projects your data in a way that is easy to understand, track, and relate to your KPIs. Additionally, using their real-time feature, you can view data over time, allowing you to make historical comparisons to assess your business’ progress.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5

Use Cases

Pricing

Klipfolio provides several different plans for businesses and agencies. The company also offers an option of choosing an annual plan and get the first 3 months free.

Integrations

Pros

  • Integrates with more than 100 integrates with 145 tools
  • Customization, including data sources, dashboards, and visualizations
  • Library of pre-built visualizations and dashboards

Cons

  • Steep learning curve to fully utilize the many features
  • Dashboard and reports can sometimes take a while to load
  • Technical knowledge may be needed for beyond pre-built options

Alternatives

Year founded:
2014
Company size:
50 - 200
Year founded
2014
Company size
50 - 200

Singular

Singular is an optimized marketing solution that offers unrivalled insights which enables companies to drive return on investment focused marketing. It allows companies to run fast queries on their marketing data from a variety of data sources with no code or SQL to reveal their top performing campaigns or users. As such, it also offers reporting, analytics, audience management, and automation.

Simply put, it helps businesses to quickly and confidently answer questions based on their data and allows them to drive growth.

Features

  • Marketing analytics.
  • Cost aggregation.
  • Marketing ETL.
  • Mobile Attribution.
  • Fraud prevention.
  • Ad monetization.
Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5

Use Cases

Pricing

Pricing starts at $799 per month when paid annually or $999 per month when paid monthly for the Analytics plan. For its premium and enterprise options, as well as their Analytics and Attribution solution, customers must contact them for pricing.

Integrations

Pros

  • Centralized platform for all data
  • Flexibility
  • Integrations with channels using ETL tools (Extract, transform, load)
  • Intuitive and easy to use
  • Excellent customer service

Cons

  • Interface not that flexible
  • Lack of real-time data on some dashboards

Alternatives

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