Data sources
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Yahoo Gemini

Connect Yahoo Gemini Data — Native Ad Intelligence

Yahoo Gemini campaign metrics, audience targeting data, and spend analytics flow into your BI tools. No manual exports or API complexity.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Yahoo Ads connector configuration

Improvado integrates with Yahoo's advertising APIs to extract campaign performance across search and native placements. The connector handles both Yahoo Search Ads and native advertising data automatically. Scheduled extractions ensure fresh data availability with customizable refresh intervals. API authentication uses secure OAuth protocols for ongoing data access without manual intervention.

Yahoo Gemini Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Your sources
Yahoo Gemini + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Unified Data

Unified Yahoo Ads data analysis

Improvado's Marketing Common Data Model normalizes Yahoo Ads metrics with Google, Microsoft, and other advertising platforms. Campaign performance, audience data, and conversion metrics align across all channels using consistent naming conventions. This standardization enables direct comparison of Yahoo's native advertising against display campaigns on other platforms. Your analytics team can analyze search and native performance within unified dashboards.

Use Cases

What users ask their Yahoo Gemini integration

Cross-channel
Analyze native advertising performance across Yahoo, Facebook, and Taboola platforms
7 hrs → 30 min
Budget optimization
Compare Yahoo search campaigns against Google Ads for keyword optimization
Manual → auto
Executive reporting
Track customer acquisition costs across Yahoo native and search advertising
5 hrs → 15 min
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

Explore MCP →
Ideate
Launch
Measure
Analyze
Report
Iterate
📖

Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

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You can analyze data from 500+ data sources

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G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

What Yahoo advertising data does Improvado extract?
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Improvado pulls campaign metrics, ad group performance, keyword data, and audience insights from Yahoo Ads. Native advertising metrics include engagement rates and content performance. Search campaign data includes impressions, clicks, costs, and conversion tracking.
Can Improvado connect Yahoo Ads with Google Analytics data?
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Yes, Improvado can join Yahoo Ads campaign data with Google Analytics sessions using UTM tracking parameters. This enables end-to-end customer journey analysis from Yahoo ad clicks to website conversions. Attribution modeling works across both platforms.
How often does Yahoo Ads data refresh in Improvado?
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Data refreshes occur automatically based on your schedule, typically every 1-6 hours. Yahoo's API provides near real-time data for active campaign monitoring. Historical data backfill is available for trend analysis and reporting.
Does Improvado support Yahoo native advertising metrics?
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Yes, Improvado extracts native advertising performance including content engagement, click-through rates, and audience demographics. Creative performance data helps optimize native ad content. These metrics integrate with other native platforms for comprehensive analysis.
What BI tools work with Yahoo Ads data from Improvado?
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Yahoo Ads data connects to Tableau, Power BI, Looker, and other BI platforms through your data warehouse. Direct connections are available for real-time dashboard updates. Custom visualizations can combine Yahoo data with other marketing channels.
Can I track conversions from Yahoo Ads in Improvado?
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Improvado extracts all conversion tracking data configured in Yahoo Ads including purchases, leads, and custom events. Attribution data shows conversion paths and assists. Cross-platform conversion analysis includes Yahoo alongside other advertising sources.