.png){kind=logo}
Extract Heroku application metrics, dyno usage, and performance data for analysis. Connect infrastructure insights to your data warehouse and monitoring dashboards.
.png){kind=small}
Improvado connects to Heroku APIs and database add-ons to extract application performance metrics, user activity data, and system logs automatically. The platform pulls data from Heroku Postgres, Redis, and monitoring add-ons on scheduled intervals, eliminating manual database dumps and CSV exports. Your Heroku application data flows directly into BigQuery, Snowflake, or visualization tools like Tableau. Automated data pipelines ensure your analytics reflect real-time application performance and user behavior without impacting production systems.
Improvado normalizes Heroku data using the Marketing Common Data Model (MCDM), creating consistent user behavior and performance metrics across all your applications and marketing platforms. This standardization enables comprehensive funnel analysis by combining Heroku user data with marketing campaign performance from Google Ads, Facebook, and other channels. Cross-platform attribution becomes possible when application data follows the same structure as marketing data. Teams can track user journeys from ad click through in-app conversion without spending weeks reconciling different data schemas.
%20(1).png)
%20(1).png)
Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
%20(1).png)
%20(1).png)
Auditing procedure that ensures secure management of data.
.png)
Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
.png)
A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
.png)
A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
.png)
