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DMP audience insights, behavioral data, and targeting metrics connect to your analytics stack. European audience intelligence at your fingertips.
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Improvado extracts programmatic campaign data from Weborama through secure API connections. Pull impression data, click metrics, conversion tracking, and audience performance without manual reporting exports. Set up automated data syncs that run daily or hourly to capture real-time campaign performance. Your Weborama data flows directly into warehouses like Snowflake, BigQuery, or analytics tools like Tableau.
Improvado's Marketing Common Data Model normalizes Weborama data alongside Google Ads, Facebook, and other paid media platforms. Compare programmatic display performance with search and social campaigns using consistent metrics. Analyze cross-channel attribution to understand how Weborama campaigns influence conversions. Build comprehensive media mix models that include programmatic, search, social, and direct response channels.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
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Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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