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Moat's viewability scores and brand safety metrics integrate with your analytics stack. Monitor ad quality across campaigns in custom dashboards or BigQuery tables.
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Improvado connects to Moat's reporting APIs to extract viewability, fraud detection, and brand safety metrics from your advertising campaigns. The integration automatically pulls fresh verification data on your chosen schedule without manual report downloads. Historical viewability data is available for complete campaign analysis. Moat metrics flow into your warehouse with proper data validation and error handling.
Improvado normalizes Moat data using our Marketing Common Data Model, creating consistent viewability and verification metrics across all advertising platforms. Brand safety scores, viewability rates, and fraud detection data align with campaign performance from Google Ads, Facebook, and programmatic platforms. This standardization enables quality-adjusted performance analysis across your entire media mix. Compare true viewable impressions and clean traffic across all channels.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
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Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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