Connect BigCommerce to Metabase to Streamline Marketing Analytics

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What is BigCommerce?

BigCommerce is a leading e-commerce platform that allows enterprise companies to build, manage, and scale their online stores. With its comprehensive set of features and tools, BigCommerce enables businesses to customize their websites, streamline operations, and expand their reach in the global market. The platform also provides robust analytics and reporting capabilities, helping enterprises make data-driven decisions to optimize their marketing and sales performance.

What is Metabase?

Metabase is an open-source business intelligence (BI) tool that helps enterprise companies visualize and analyze their data. With its user-friendly interface, Metabase allows users to create custom dashboards and reports without requiring extensive technical knowledge. The platform supports a wide range of data sources, making it an ideal solution for businesses looking to centralize and visualize data from multiple sources. By leveraging Metabase, companies can uncover valuable insights, track key performance indicators (KPIs), and make informed decisions to drive business growth.

Connecting BigCommerce to Metabase

Connecting BigCommerce to Metabase can be accomplished through several methods. Here are some ways to integrate these two platforms:

  • Developing custom scripts: Write a script to extract data from BigCommerce, transform it into the desired format, and load it into Metabase. This method requires programming skills and knowledge of both platforms' APIs.
  • Using third-party connectors: Several third-party data connector tools are available to help you connect BigCommerce and Metabase. These tools can simplify the process but may require additional setup and configuration.
  • ETL (Extract, Transform, Load) tools: These tools can help you extract data from BigCommerce, transform it, and load it into Metabase. Some popular ETL tools include Apache NiFi, Talend, and Microsoft SQL Server Integration Services (SSIS).
  • Using Improvado: Instead of relying on the above methods, consider using Improvado's advanced marketing analytics platform to extract and load data from BigCommerce to Metabase seamlessly. Improvado offers a complete data pipeline solution, from data extraction and transformation to data visualization in Metabase.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting BigCommerce to Metabase with Improvado

Improvado is the best solution for connecting BigCommerce to Metabase for several reasons. First, Improvado automates the entire process, saving you time and effort compared to manual methods. The platform supports a wide range of metrics and dimensions, allowing you to extract valuable data from BigCommerce and visualize it in Metabase.

Improvado is designed for large enterprises, offering scalability and customization to cater to your company's unique needs. The platform can process large volumes of data, ensuring that you can centralize your marketing and sales data for better analysis and decision-making.

Furthermore, Improvado provides exceptional customer support, ensuring that you have access to expert assistance whenever you need it. From implementation to ongoing support, Improvado is committed to helping you succeed in connecting BigCommerce to Metabase and achieving your business goals.

Summary of connection BigCommerce to Metabase

In summary, connecting BigCommerce and Metabase is essential for enterprises looking to centralize their data and gain valuable insights. While there are various methods to achieve this integration, Improvado stands out as the best solution. With its scalability, customization, customer support, ability to process large volumes of data, and centralized marketing and sales data management, Improvado makes it easy for enterprises to leverage the power of BigCommerce and Metabase. To learn more about how Improvado can help your business, book a call with an expert today.

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Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
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Activision relies fully on Improvado for its marketing dashboard.
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