Data sources
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Adbutler

Adbutler Integration: Centralize Ad Server Analytics

Pull impression delivery, click-through rates, and campaign data from Adbutler. Connect directly to Power BI or Snowflake for comprehensive ad operations reporting.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Connect AdButler with zero coding required

Improvado integrates with AdButler's reporting APIs to extract impression, click, and conversion data from your ad campaigns. The connector handles authentication and automatically pulls fresh data on your preferred schedule. No manual CSV downloads or custom development needed. AdButler metrics flow directly into your data warehouse with complete historical data backfill available.

Adbutler Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Your sources
Adbutler + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Unified Data

Standardized ad serving data across platforms

Improvado transforms AdButler data using our Marketing Common Data Model, creating consistent field names and structures. Your AdButler impression and click data aligns with metrics from Google Ad Manager, Amazon DSP, and other ad platforms. This standardization enables unified reporting across all your ad serving and programmatic platforms. Analyze fill rates, eCPM, and viewability metrics in a single view.

Use Cases

What users ask their Adbutler integration

Cross-channel
Compare AdButler performance with Google Ad Manager and other ad servers in one report
4 hrs → 10 min
Budget optimization
Optimize ad inventory yield by analyzing AdButler data alongside direct sales metrics
Manual → auto
Executive reporting
Create publisher revenue reports combining AdButler with multiple ad networks
3 hrs → 5 min
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

Explore MCP →
Ideate
Launch
Measure
Analyze
Report
Iterate
📖

Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

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You can analyze data from 500+ data sources

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G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

What AdButler metrics does Improvado extract?
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Improvado extracts key AdButler metrics including impressions, clicks, CTR, revenue, fill rate, and eCPM. We also pull campaign details, creative performance, and geographic data. Custom fields and dimensions from your AdButler setup are supported through our flexible extraction engine.
How quickly can I see AdButler data in my warehouse?
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Initial setup takes 15-30 minutes including authentication and data mapping. Historical data backfill completes within 24 hours for most accounts. Ongoing data refreshes happen on your chosen schedule, typically daily or hourly depending on your reporting needs.
Can Improvado handle multiple AdButler accounts?
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Yes, Improvado supports multiple AdButler accounts and networks within a single integration. Each account's data is properly labeled and separated in your warehouse. This enables agencies and publishers to analyze performance across different properties or clients in unified dashboards.
Does the integration work with AdButler's custom reporting features?
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Improvado extracts data from AdButler's standard reporting APIs and can accommodate many custom fields and dimensions. If you use custom tracking parameters or have specific reporting requirements, our team can configure the extraction to include these elements. Custom metrics integration is available for enterprise clients.
How does Improvado ensure AdButler data accuracy?
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Our connector includes built-in data validation that checks for completeness and consistency. We monitor for any discrepancies between extracted data and AdButler's interface. Automated alerts notify you of any data quality issues, and our support team investigates discrepancies within 24 hours.
Can I combine AdButler data with my website analytics?
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Absolutely. Improvado can connect to Google Analytics, Adobe Analytics, and other web analytics platforms alongside AdButler. This combination enables complete user journey analysis from ad impression through website conversion. Our data model supports joining ad serving data with web behavior metrics.