Xplenty alternatives for marketing teams

Are currently using the Xplenty or trying to get a better understanding of your options when it comes to collecting accurate marketing data? Here is the list of top alternatives to the Xplenty.

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Xplenty is another ETL marketing tool. It’s marketing platform allows you to integrate, process and prepare data for analytics on the cloud.

Website:
https://www.xplenty.com/
Year founded::
2012
Company size:
10 - 50

Improvado

Improvado is a tool built by marketers, for marketers to get all their data into one place, in real-time, with automated dashboards and reports.

https://improvado.io

Xplenty is an ETL platform that doesn’t require any coding or deployment. It enables organizations to implement, process, and prepare data for cloud analytics. With no coding skills necessary to use this platform, Xplenty is an easy-to-use and scalable platform. As such, it allows businesses to quickly access the opportunities enabled by big data without having to purchase software, hardware, and other tools. Widely spread in industries such as retail, hospitality, and advertising, Xplenty allows businesses to benefit from rapid connectivity to big data centers. Thus, businesses using Xplenty can carry out processes such as preparing data flows and scheduling assignments seamlessly.

To help you find an ETL system that suits your needs, we’ve compiled a list of Xplenty competitors to assist you in taking the right decision.

Company rating
4.4
out of
5
Easy to setup
out of
5
Quality of support
out of
5

Top 10 Alternatives to Xplenty in 2021

Improvado is a tool built by marketers, for marketers to get all their data into one place, in real-time, with automated dashboards and reports.

Website:
https://improvado.io
Year founded::
2016
Company size:
50-200

Improvado

Improvado is a tool built by marketers, for marketers to get all their data into one place, in real-time, with automated dashboards and reports.

https://improvado.io

Improvado

Improvado is an ETL platform that helps businesses wrangle data across platforms (and in various formats) into uniform, useful and meaningful insights. This simple and intuitive platform eliminates the need for developers to help you implement it or make changes.

You can choose to view your data inside the Improvado dashboard, or you can extract it, download it and send it to a data warehouse or visualize it.

Visualisation platforms supported: Tableau, Looker, Power BI, Qlik, Chartio, Metabase, DOMO, Sisense, Google Data Studio.

Databases supported: MS SQL, MySQL, PostgeSQL, Snowflake, BigQuery, Amazon S3, Amazon Redshift.

Pros:

  • Build stunning dashboards in the visualization platform of your choice (Data Studio, Tableau, Looker and many more).
  • Get all your marketing data in your own database.
  • Speed up decision-making with hourly data updates.
  • Get access to unsampled data from Google Analytics.
  • View ad creatives from within your dashboard.
  • Reduce manual reporting time by 90%.
  • Build robust data pipelines without a single line of code.
  • Full support with a customer service rep included.
  • Flexible setup of custom integration parameters: dynamicmetrics, attribution window, historical data loading, frequency, etc.

Cons:

  • Some of the more granular features can be a bit complicated, but support is great about walking users through them.
  • In order to get your dashboards and reports visualized in exactly the way you want, there may be some initial back and forth with your customer support rep.

Improvado Pricing

Improvado is customized for its users. The best way to customize the platform to your specific needs and receive pricing details is to set up a call with them.

Improvado Connectors

Improvado has 200+ Integrations with plans to grow to 500 by the end of 2021. Don’t see what you need? They will build out custom integrations for any data source you request.

Reviews

Tyler Haislip
Marketing Intelligence Manager at Bounteous
Read the case study

Its amazing how Improvado had the ability to get us the data we need. I highly recommend anyone looking to aggregate their data to use Improvado.

Alex C
CEO at PenPath

Its amazing how Improvado had the ability to get us the data we need. Simply put, we need to have a lot of flexibility in this industry. I highly recommend anyone looking to aggregate their data to use Improvado.

They really have been a major part of our success and the people there are great to work with.

Improvado provide a reliable foundation that are building our business on top of. The kind of partnership we have with them has truly paid off.

Read the case study

Improvado has the most expansive list of connections of any marketing ETL tool I've reviewed. This has saved us an incredible amount of time and money.

Brandon T.
Head of Product at PenPath

Improvado has the most expansive list of connections of any marketing ETL tool I've reviewed. In addition to what the tool already brings in, you can also work with their team to bring in additional or custom connections, as well as any specific dimensions and measures you might need.

Improvado is the most customizable marketing ETL you can use. I highly suggest this for companies/organizations that rely on both standard data sources/metrics as well as custom connections.

With Improvado, we are able to provide marketing analytics as a service at scale. We have reduced our need for in-house developers and can rely solely on Improvado to feed us our clients' data. This has saved us an incredible amount of time and money.

Read the case study

Try Improvado

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Workato is an Intelligent Automation platform that can be used by both Business and IT. It supports thousands of enterprise and workflow usecases so you can automate everything.

Year founded:
2013
Company size:

Workato

Workato is an Intelligent Automation platform that can be used by both Business and IT. It supports thousands of enterprise and workflow usecases so you can automate everything.

http://workato.com
Year founded
2013
Company size

Workato

Workato is a popular choice among ETL tools (Extract, Transform and Load), and it works with thousands of satisfied customers. It offers real-time results from business events without any coding necessary. The platform makes use of machine learning and advanced technology to provide fast and smooth service.
This is an enterprise automation platform that is great for all kinds of companies, from SaaS startups to IT teams and E-commerce businesses.

Company rating
4.0
out of
5
Easy to setup
3.5
out of
5
Quality of support
3.5
out of
5

Pros

Cons

Pricing

Alternatives

What is Fivetran? Fivetran is a data collection and analytics tool. The platform lets you connect your applications, databases, and more to a centralized hub where you can view and analyze the data.

Year founded:
2012
Company size:
50 - 200

Fivetran

What is Fivetran? Fivetran is a data collection and analytics tool. The platform lets you connect your applications, databases, and more to a centralized hub where you can view and analyze the data.

https://fivetran.com/
Year founded
2012
Company size
50 - 200

Fivetran

Fivetran is an ETL tool for marketers with basic technical skills looking to connect their marketing campaign data collected across multiple platforms into one location to better analyze and view it. Fivetran’s goal is to create a software that makes searching and accessing the collected data simple. Once data is collected and stored in a central hub refered to as the “warehouse,” you can access it by running queries.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5

Pros

  • Data source connectors offer a decent amount of granularity.
  • Allows you to search for stored data
  • You can make inquiries about your data and receive analysis back.

Cons

  • It can be difficult to figure out the cause of an issue without contacting support.
  • You can’t configure the batch size for queries.
  • Some lack of flexibility
  • Occasional delays and bugs

Pricing

You have to contact Fivetran for details of pricing. The company does offer a free demo of its platforms to potential customers.

Alternatives

Cloud Elements is the leading API integration platform for SaaS app providers and the digital enterprise. Turn integration into your competitive advantage.

Year founded:
2012
Company size:
50 - 200

Cloud Elements

Cloud Elements is the leading API integration platform for SaaS app providers and the digital enterprise. Turn integration into your competitive advantage.

http://cloud-elements.com
Year founded
2012
Company size
50 - 200

Cloud Elements

Cloud Elements is an API integration platform. As one of the only virtualized API integration platforms, it enables a one-to-many integration format as well as canonical data models for basic functions. Amongst its most commendable features includes over 200 integrations. These integrations allow advanced features such as search capabilities, unified error handling, normalized authentication, and many more. As such, using Cloud Elements, you have the ability to construct and build the most suitable platform for you.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5

Pros

  • Ease of use
  • Elements can be quickly added
  • Good support
  • A rich set of connectors

Cons

  • User experience in the console could use some work
  • Initial setup can be difficult

Pricing

Pricing is not included on Cloud Element’s website and companies should make contact with them to get detailed pricing information.

Alternatives

Year founded:
2013
Company size:
50 - 200
No items found.
Year founded
2013
Company size
50 - 200

Etleap

Etleap monitors and maintains data pipelines for availability and completeness, eliminating the need for constant maintenance.

Company rating
4.0
out of
5
Easy to setup
out of
5
Quality of support
out of
5

Pros

Cons

Pricing

Alternatives

Panoply is a secure place to store, sync, and access all your business data in the cloud, with built-in data integrations to all major CRMs, databases, file systems, ad networks, web analytics tools, and more.

Year founded:
2015
Company size:
10 - 50

Panoply.io

Panoply is a secure place to store, sync, and access all your business data in the cloud, with built-in data integrations to all major CRMs, databases, file systems, ad networks, web analytics tools, and more.

http://panoply.io
Year founded
2015
Company size
10 - 50

Panoply.io

Panoply.io is a cloud-based platform that makes syncing, storing, and accessing your data quick and easy. This simple and low-maintenance solution makes maneuvering sophisticated analytics a straightforward task without complex data engineering. With panoply.io, you’re able to access a code-free interface that you can use to power your BI tools. It provides you with analysis-ready data in minutes and industry-leading support available 24/7 to help you set up the platform.

Company rating
4.5
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Pros

Cons

Pricing

Alternatives

Hevo Data provides real-time data pipelines for reporting and analytics. No more writing and maintaining scripts to fetch data, focus on bigger things.

Year founded:
Company size:
10 - 50

Hevo Data

Hevo Data provides real-time data pipelines for reporting and analytics. No more writing and maintaining scripts to fetch data, focus on bigger things.

https://hevodata.com/
Year founded
Company size
10 - 50

Hevo Data

Hevo Data is a Unified Data Platform that helps companies get insight into their customers and user base. The magic behind the software lies in its no-code data pipeline platform that enables its users to integrate data from multiple sources. With more than 100 integrations available (including Databases, SaaS applications, and SDKs), Hevo Data allows you to easily select your data source, assess credentials, and load your data into your desired location.

Company rating
4.8
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Pros

Cons

Pricing

Alternatives

Dataddo is a no-code data integration platform designed to connect to any analytics and business data and deliver them to any BI app, database or storage.

Year founded:
2014
Company size:
1 - 10

Dataddo

Dataddo is a no-code data integration platform designed to connect to any analytics and business data and deliver them to any BI app, database or storage.

http://dataddo.com
Year founded
2014
Company size
1 - 10

Dataddo

Dataddo is a no-code data integration platform which helps organizations to connect to any analytics and business intelligence data source and deliver data to any application, database or storage solution. It's designed to work with various online data services and easily connects organizations’ data with dashboards and data warehouse systems.

Dataddo has only 81 Integrations.
Its integrations include:

  • Databases like Redshift, Amazon S3, Amazon Aurora, MariDB, Azure SQL, Big Query, Cloud SQL, MySQL, MariaDB, MS SQL, PostgreSQL, Snowflake, SAP HANA, Vertica.
  • Storage solutions like Google Drive, Amazon S3, and Google Cloud.
  • Marketing tools like HubSpot, Salesforce, Mailchimp, and Google Campaign Manager.
  • Analytics tools like Google Analytics, Google Search Console, and Facebook Insights.
  • Visualisation platforms like Google Data Studio, Tableau, Power BI, Klipfolio, Qlik, Looker, Alteryx, Anaplan.

Its key features include automatic syncing of data, central management interface, data pipelines, and enhanced security.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Pros

Cons

Pricing

Alternatives

Stitch is designed for rapidly moving data. The platform is developer-focused and utilizes the cloud. Users can aggregate data from anywhere, thanks to the cloud-first model, in a matter of minutes.

Year founded:
2016
Company size:
10 - 50

Stitch

Stitch is designed for rapidly moving data. The platform is developer-focused and utilizes the cloud. Users can aggregate data from anywhere, thanks to the cloud-first model, in a matter of minutes.

https://www.stitchdata.com/
Year founded
2016
Company size
10 - 50

Stitch

Stitch Data is a cloud-based ETL platform that allows connections between various databases, including MongoDB and MySQL. Additionally, it links SaaS tools such as Salesforce and Zendesk, allowing data in these tools to be replicated into a selected data warehouse. Consequently, this allows for the rapid movement of data between analysts and relevant team members.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Pros

  • Many integrations with databases and SaaS products
  • Quick setup

Cons

  • Learning curve for the user interface is difficult on the front end
  • Some integrations may need to be re-synced from time to time

Pricing

Stitch offers a range of plans, from free to $1,000 per month. There is also an enterprise plan with custom pricing.

Alternatives

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Frequently asked questions

What is Xplenty?

Xplenty is an ETL platform that doesn’t require any coding or deployment. It enables organizations to implement, process, and prepare data for cloud analytics. With no coding skills necessary to use this platform, Xplenty is an easy-to-use and scalable platform.

What are some Xplenty alternatives?

Some of the most prominent Xplenty alternatives are Improvado, Panoply.io, Fivetran, Hevo Data, and others.

How does the Xplenty pricing model work?

Xplenty offers four plans with different amounts of node hours. A starter plan with 250 node hours costs around $13,200 per year. As for the enterprise plan with 3,000 node hours, it costs around $66,000 per year.

Why is Improvado one of the most promising Xplenty competitors?

Improvado is an ETL solution that offers unlimited possibilities for marketing data organization and analysis. With this solution, you can build stunning dashboards, aggregate all data in one place, automate marketing reporting, and much more. Improvado offers unique marketing features that no one else has, like the Marketing Common Data Model algorithm for data normalization. That’s why this ETL platform is considered to be one of the most promising on the market.