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"Improvado acts like a default QA mechanism for Eicoff clients’ media campaigns."
Bill Urciuoli
SVP, Innovation at Eicoff
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Product
Naming convention Module
Each ad in every campaign — named right
Accurate reporting starts with consistent naming. Enforce automated naming rules across teams and platforms for reliable, clearly attributed results.
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DATA ENCRYPTION
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SSO & IAM
The hidden cost of inconsistent naming
Stay ahead with real-time naming validation
Run pre-flight validation on campaign setups for naming, targeting, budget alignment, and more—then hit “launch” with confidence.
Stay on schedule while ensuring your campaigns are 100% ready to go live
Catch data issues early to avoid disruptions in your performance analysis
Use ready-made QA rules or create your own in under 10 minutes
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See how campaigns are performing in real time
Monitor and optimize on the fly to ensure your campaigns consistently deliver top results.
Reduce budget overspend/underspend cases by 80%
Get actionable, context-based tips to hit your target
Get instant alerts to quickly handle low performance or pacing issues
Achieve 100% data accuracy and consistency
Automatically verify campaign results, providing analysis-ready data for your dashboards, reports, and insights.
Access data instantly for fast, quality reporting
Reduce data silos and keep it synced across platforms
Build a data foundation to prove marketing ROI
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Limited Time Offer
Free marketing data quality audit
Uncover where your marketing data stands, catch inefficiencies, and make sure your marketing budget is on point.
Everything you need to manage complex marketing campaigns
500+ integrated platforms
Connect and monitor data from hundreds of marketing channels and platforms.
Out-of-the-box rule library
Get up and running in no time with pre-configured data governance rules.
No-code rule builder
Create custom rules using natural language without coding.
Automated QA for your data
Streamline compliance review processes and reduce manual workload by 90%.
Budget pacing
Track your key metrics—from daily spend to ROAS—across platforms, in one place.
Real-time alerts
Get notified when anything's off—email, messenger, or any method you prefer.
Improvado saves about 90 hours per week and allows us to focus on data analysis rather than routine data aggregation, normalization, and formatting.
Jeff Lee
Head of Community and Digital strategy
Take your campaign execution to the next level with Improvado
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Improvado solution and technology partners
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