AI Agent is currently in Beta and exclusively available to Improvado customers.

AI Agent: your instant marketing intelligence

A powerful AI chat on top of our data platform

Natural language — in
Tables, charts, insights — out

Your shortest path from data to insights

Show ad spend across ad platforms for the last 6 months  
Getting data from
Here are top Bing and Google campaigns by ad spend for this year:
Display campaigns outside the $2000/day budget range
Here's a list of campaigns not meeting your budget guidelines:
Show ROI by sources for paid channels for Q3 2023 and plot the chart
Your analysis of ROI by source for Q3 2023 is ready
How can I help you today?
Show ad spend across ad platforms for the last 6 months
Display campaigns outside the $2000/day budget range
Show ROI by sources for paid channels for Q3 2023 and plot the chart
More suggestions
What would you like to ask?
Built with Privacy & Security in mind

AI Agent works
on top of our marketing data platform

Whether you use dashboards or AI, the quality and granularity of an underlying dataset make all the difference. Our data platform ensures that your data
is properly extracted, organized, and business-ready. AI Agent enables your team to discover in-depth insights using 100% of your marketing data.

AI Agent Use Cases

Your shortest path from question to insight

It is common to use multiple dashboards to track performance across various channels and from different angles. Since AI Agent is connected to all of your data, it’s an all-in-one dashboard.

Dashboards are great. Yet, they require niche background and expertise to analyze. AI Agent democratizes insights: it understands the question and provides a unified answer. No matter who’s asking: Marketing, Sales, or Leadership.

We’re building AI Agent to come with prompt templates spanning over various use cases.
Cross-Channel / Omnichannel Analysis
AI Agent helps you dive into the performance of ad platforms, channels, campaigns, audiences, and more.
Spend and Conversion Analysis
With just a few questions, you can explore which campaigns had the highest spend and which came with best conversions. You can also define custom metrics and compare them across custom time periods.
Campaign Quality Auditing
When you have campaign guidelines in place, AI Agent can run checks to ensure alignment: naming conventions, geographies, creatives, and more.
Budget Pacing
Want to know if certain campaigns exceed or fall bellow your projected spend? Tell AI Agent what your spend thresholds are and ask it to check your campaigns against them.

Improvado saves about 90 hours per week and allows us to focus on data analysis rather than routine data aggregation, normalization, and formatting.

Jeff Lee
Head of Community and Digital strategy
Jeff Lee, Head of Community and Digital strategy at ASUS

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Improvado doesn't train LLMs with your data.

Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.


How secure is Amazon Q?
Improvado AI Assistant is built to be secure and private, and it can understand and respect your existing governance identities, roles, and permissions. AI Assistant is designed to meet stringent enterprise requirements from day one.
What do I need to set it up?
Connect your marketing data to Improvado data platform
Question 3
Set custom rules for metrics and conversions. AI Assistant keeps context about KPIs e.g. cost per lead, so you can see the progress to goal in real time.