Connect ShareASale to Looker for Real-Time Data Flow

Streamline marketing decision-making with Improvado.

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What is ShareASale?

ShareASale is a leading affiliate marketing network that helps enterprise companies increase their online sales and brand visibility. By partnering with thousands of affiliates, ShareASale enables businesses to generate targeted traffic, drive conversions, and grow revenue. The platform offers robust tracking and reporting features, allowing marketers to monitor performance and optimize their campaigns for maximum ROI.

What is Looker?

Looker is a powerful business intelligence (BI) and data visualization tool designed for enterprise companies. With its user-friendly interface and extensive customization options, Looker enables organizations to analyze, visualize, and share data insights across multiple departments. The platform is built on top of a modern data architecture, ensuring high performance and scalability, even with large volumes of data. By leveraging Looker, businesses can make data-driven decisions, improve operational efficiency, and increase profitability.

Connecting ShareASale to Looker

Connecting ShareASale to Looker can be achieved through various methods:

  • Using an API: Looker provides a robust API that allows you to import data from ShareASale and other marketing platforms. This method, however, requires substantial technical expertise and ongoing maintenance as APIs change over time.
  • Building a custom data connector: You can develop a custom data connector to sync data from ShareASale to Looker. This option also requires significant technical knowledge and can be time-consuming and costly.
  • Utilizing ETL tools: Some third-party ETL (extract, transform, load) tools can help you import data from ShareASale to Looker. These tools may simplify the process, but can still be complex to set up and maintain.
  • Leveraging Improvado: The easiest and most efficient way to connect ShareASale to Looker is by using Improvado, a powerful marketing analytics platform that seamlessly integrates with both ShareASale and Looker. Improvado automates the data extraction and load process, making it easy to visualize and analyze your ShareASale data in Looker.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting ShareASale to Looker with Improvado

Improvado is the ideal solution for connecting ShareASale to Looker. With its advanced data pipeline, Improvado extracts, transforms, and normalizes data from ShareASale and loads it into Looker, enabling you to visualize and analyze your marketing data with ease. The platform offers a comprehensive list of metrics and dimensions that can be automatically extracted from ShareASale, ensuring you have all the data you need to make informed decisions. Additionally, Improvado provides exceptional customer support, ensuring you have the help you need to get the most out of your data.

Summary of connection ShareASale to Looker

In summary, connecting ShareASale and Looker through Improvado offers numerous benefits, including scalability, customization, high-quality customer support, and the ability to process large volumes of data. By centralizing your marketing and sales data, you can gain a comprehensive understanding of your business performance and make data-driven decisions to drive growth. To learn more about how Improvado can help you connect ShareASale to Looker, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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