Connect PostgreSQL — Open Source Database Power
Tables, views, and custom queries from PostgreSQL databases sync automatically. Build comprehensive analytics without manual data exports.
Top performer: Brand campaigns at 8.1x ROAS.
Connect marketing data to PostgreSQL
Improvado loads data from Google Ads, Facebook, Salesforce, HubSpot, and 500+ marketing sources directly into PostgreSQL databases. The platform creates tables, indexes, and constraints automatically for optimal query performance. Incremental loads use COPY commands and upsert operations to handle data updates efficiently. SSL connections and connection pooling ensure reliable, secure data transfer.
From connection to autonomous action in three steps
Connect
Authenticate PostgreSQL via OAuth in under 5 minutes. Improvado normalizes your data across 1,000+ sources automatically.
Ask
Your AI agent queries PostgreSQL performance in natural language. Trends, anomalies, cross-channel comparisons — one conversation.
Act
The agent pauses underperformers, adjusts settings, generates executive reports, and monitors anomalies — every action logged.
Import your data into your PostgreSQL data warehouse
PostgreSQL is a powerful, open-source, object-relational database system that uses and extends the SQL language. It combines many features that allow companies to safely store and scale their most complicated data workloads.
It's also available on all major operating systems, and companies can use it in any application, from an on-site deployment to the cloud. This also enable it to be integrated with a variety of other services and platforms.
Some of the benefits of using this connector include:
- It has a robust feature set with a proven reputation for reliability and data integrity.
- It allows companies to build applications, protect data integrity, and manage their data, no matter how big or small the data set.
- It's highly scalable in the sheer quantity of data it can manage and the number of concurrent users.
Normalized database architecture
Improvado's Marketing Common Data Model creates PostgreSQL schemas with proper normalization and foreign key relationships. Campaign metrics, customer data, and attribution models follow consistent naming conventions and data types. Join tables efficiently with optimized indexes on frequently queried columns. Build scalable analytics applications that leverage PostgreSQL's advanced query capabilities.
What teams ask their AI agent about PostgreSQL
Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.
Consolidate Google Ads, Facebook, and CRM data in PostgreSQL for unified customer analytics
Your AI agent analyzes PostgreSQL data and delivers actionable insights — automatically, in seconds.
Build marketing attribution models using PostgreSQL window functions and advanced SQL
Your AI agent analyzes PostgreSQL data and delivers actionable insights — automatically, in seconds.
Create real-time marketing dashboards with PostgreSQL materialized views
Your AI agent analyzes PostgreSQL data and delivers actionable insights — automatically, in seconds.
Your agent doesn't just read PostgreSQL — it acts on it
Read
Pull metrics, dimensions, and trends from PostgreSQL — across every account and campaign. Your AI handles the query.
Write
Launch campaigns, pause underperformers, adjust settings. Every action logged and governed.
Monitor
Anomaly alerts, budget pacing watches, weekly auto-reports. Problems caught before they burn budget.
Query, write, and monitor PostgreSQL through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.
| Campaign | Spend | ROAS |
|---|---|---|
| Brand — Exact | $4,200 | 8.1x |
| Non-Brand | $12,800 | 4.7x |
| Retargeting — 30d | $3,100 | 4.2x |
| Competitor | $8,400 | 3.1x |
| DSA — Blog | $2,600 | 2.8x |
Send PostgreSQL data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage.
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with PostgreSQL as one of 1,000+ integrated sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,000+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | ● Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Frequently asked questions
Put an AI agent on your PostgreSQL today
Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.