StackAdapt Integration

StackAdapt Integration: Native Advertising Analytics

StackAdapt's native and programmatic campaign data integrates with your tech stack. Push performance metrics to BigQuery or Looker for cross-channel attribution analysis.

A
Improvado Agent
Connected to StackAdapt
What's our StackAdapt performance this month vs last?
This month's blended ROAS is 4.2x, up from 3.8x last month (+10.5%).

Top performer: Brand campaigns at 8.1x ROAS.
Pause any ad groups under 1.5x ROAS
Found 7 ad groups below threshold. Pausing now — estimated savings: $12,400/mo.
1,000+
Integrations
200+
StackAdapt Fields
99.9%
SLA Uptime
<5 min
Setup
SOC 2
Type II
Trusted by ASUS Activision SXSW Dentsu Havas GroupM
Key Takeaways

Connect StackAdapt programmatic data

Improvado integrates with StackAdapt's API to extract campaign performance, audience targeting data, and programmatic advertising metrics automatically. Pull impressions, clicks, conversions, and spend data on your preferred schedule. No manual report downloads or CSV exports required. Your StackAdapt data syncs directly to BigQuery, Snowflake, Redshift, or other analytics destinations.

200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the StackAdapt API
15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.
Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.
Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio
AI Agent access via MCP Query, write, and monitor StackAdapt through Claude, ChatGPT, Cursor, or any MCP client
Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.
OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.
Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.
How it works

From connection to autonomous action in three steps

1

Connect

Authenticate StackAdapt via OAuth in under 5 minutes. Improvado normalizes your data across 1,000+ sources automatically.

2

Ask

Your AI agent queries StackAdapt performance in natural language. Trends, anomalies, cross-channel comparisons — one conversation.

3

Act

The agent pauses underperformers, adjusts settings, generates executive reports, and monitors anomalies — every action logged.

About this integration

Extract All Your Marketing Data from StackAdapt

Our StackAdapt connector is a marketing API integration that will connect your StackAdapt account to your preferred marketing tools. This will enable you to automate the process of importing your StackAdapt data into your CRM, as well as your marketing, web analytics and any other tools that you use for advertising, marketing and sales.

Integration details

Unified programmatic data across platforms

Improvado's Marketing Common Data Model (MCDM) standardizes StackAdapt metrics with data from Google Display & Video 360, Amazon DSP, and 500+ other advertising platforms. Campaign performance, audience segments, and cost metrics align automatically across your entire programmatic stack. This normalization enables cross-platform optimization and unified attribution analysis. Compare StackAdapt performance against other DSPs in consolidated dashboards.

Use Cases

What teams ask their AI agent about StackAdapt

Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.

A
Improvado Agent Analysis

Compare StackAdapt programmatic performance against Google DV360 and Amazon DSP

Your AI agent analyzes StackAdapt data and delivers actionable insights — automatically, in seconds.

5 hrs → 18 min
A
Improvado Agent Cross-channel

Optimize programmatic spend allocation based on StackAdapt audience performance

Your AI agent analyzes StackAdapt data and delivers actionable insights — automatically, in seconds.

Manual → auto
A
Improvado Agent Reporting

Generate executive reports combining StackAdapt ROI with total marketing performance

Your AI agent analyzes StackAdapt data and delivers actionable insights — automatically, in seconds.

4 hrs → 15 min
AI Agent Access

Your agent doesn't just read StackAdapt — it acts on it

Read

Pull metrics, dimensions, and trends from StackAdapt — across every account and campaign. Your AI handles the query.

Write

Launch campaigns, pause underperformers, adjust settings. Every action logged and governed.

Monitor

Anomaly alerts, budget pacing watches, weekly auto-reports. Problems caught before they burn budget.

Query, write, and monitor StackAdapt through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.

Claude ChatGPT Cursor Gemini Any MCP Client
Improvado MCP — StackAdapt
> Show top 5 campaigns by performance this month
Campaign Spend ROAS
Brand — Exact $4,200 8.1x
Non-Brand $12,800 4.7x
Retargeting — 30d $3,100 4.2x
Competitor $8,400 3.1x
DSA — Blog $2,600 2.8x
5 campaigns • $31,100 total spend • avg 4.6x ROAS
> Pause all ad groups below 1.5x ROAS
✓ 7 ad groups paused • est. savings $12,400/mo
Destinations

Send StackAdapt data anywhere

Load normalized data to your preferred warehouse, BI tool, or cloud storage.

Snowflake
BigQuery
Redshift
Databricks
Power BI
Tableau
Looker Studio
Google Sheets
Domo
Excel
Q Qlik
S3 Amazon S3
Metabase
Grafana
PostgreSQL
Azure SQL
SOC
SOC 2 Type II Audited data management
H
HIPAA Healthcare compliance
EU
GDPR EU data protection
CA
CCPA California privacy
Compare

They extract data. Improvado deploys an agent.

Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with StackAdapt as one of 1,000+ integrated sources.

Feature Improvado Supermetrics Funnel.io Fivetran
Data fields extracted 200+ ~90 ~120 ~80
Total integrations 1,000+ ~150 ~500 ~300
Cross-channel normalization (CDM) ✓ Built-in ✗ Manual ● Basic mapping ✗ Raw only
AI Agent access (MCP) ✓ Read, Write, Monitor
Data warehouse destinations ✓ 16+ warehouses & BI tools Sheets, Looker, BigQuery BigQuery, Snowflake, Redshift ✓ Broad warehouse support
Refresh frequency Every 15 min Scheduled triggers Daily / 6hr Every 15 min (premium)
SOC 2 Type II & HIPAA ✗ SOC 2 only ✓ SOC 2
Best for Teams that want an AI agent, not a pipeline Small teams, spreadsheets Mid-market, data teams Engineering-led ELT pipelines

Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.

FAQ

Frequently asked questions

Improvado extracts campaign performance metrics, audience targeting data, creative performance, spend and cost data, conversion tracking, and inventory insights from StackAdapt. The integration captures both campaign-level summaries and granular performance data. Historical data goes back based on your StackAdapt account settings.

Put an AI agent on your StackAdapt today

Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.