Liftoff Integration

Liftoff Data Integration — Mobile Ad Attribution

User acquisition costs, app install data, and retention metrics sync from Liftoff automatically. Build comprehensive mobile marketing dashboards in your chosen BI tool.

A
Improvado Agent
Connected to Liftoff
What's our Liftoff performance this month vs last?
This month's blended ROAS is 4.2x, up from 3.8x last month (+10.5%).

Top performer: Brand campaigns at 8.1x ROAS.
Pause any ad groups under 1.5x ROAS
Found 7 ad groups below threshold. Pausing now — estimated savings: $12,400/mo.
1,000+
Integrations
200+
Liftoff Fields
99.9%
SLA Uptime
<5 min
Setup
SOC 2
Type II
Trusted by ASUS Activision SXSW Dentsu Havas GroupM
Key Takeaways

Connect Liftoff to your data stack

Improvado connects to Liftoff's reporting API to extract mobile app campaign data, user acquisition metrics, and retention analytics automatically. Pull fresh campaign performance data every few hours to monitor active user acquisition campaigns in real-time. Skip manual CSV exports and spreadsheet management. Your Liftoff campaign data syncs directly to BigQuery, Snowflake, Redshift, or your chosen analytics destination.

200+ metrics and dimensions Campaigns, ad groups, keywords, audiences, geo, device — all granularity levels from the Liftoff API
15-minute refresh cycles Near real-time sync with 99.9% SLA uptime. No stale dashboards.
Cross-channel normalization Marketing CDM unifies your data with 1,000+ sources into one schema. No manual mapping.
Any warehouse or BI tool Snowflake, BigQuery, Redshift, Databricks, Power BI, Tableau, Looker Studio
AI Agent access via MCP Query, write, and monitor Liftoff through Claude, ChatGPT, Cursor, or any MCP client
Enterprise-grade security SOC 2 Type II, HIPAA, GDPR, CCPA. Raw data never leaves your environment.
OAuth setup in under 5 minutes No API keys, no code, no developer setup. Schema changes handled automatically.
Zero ongoing maintenance Pagination, rate limits, API versioning — all managed. Your team focuses on analysis.
How it works

From connection to autonomous action in three steps

1

Connect

Authenticate Liftoff via OAuth in under 5 minutes. Improvado normalizes your data across 1,000+ sources automatically.

2

Ask

Your AI agent queries Liftoff performance in natural language. Trends, anomalies, cross-channel comparisons — one conversation.

3

Act

The agent pauses underperformers, adjusts settings, generates executive reports, and monitors anomalies — every action logged.

About this integration

Extract All Your Marketing Data from Liftoff

Our Liftoff connector is a marketing API integration that will connect your Liftoff account to your preferred marketing tools. This will enable you to automate the process of importing your Liftoff data into your CRM, as well as your marketing, web analytics and any other tools that you use for advertising, marketing and sales.

Once you've set up the integration, our Liftoff connector runs in the background, allowing you to seamlessly add some automation to your marketing efforts. The data is automatically sent to your preferred analytics software or marketing tool, just as it is with your other integrations.
Now you can use Improvado to connect it to all of the other advertising platforms that you use and the data warehouse or BI tool of your choice.

Integration details

Unified mobile marketing analytics

Improvado normalizes Liftoff data using our Marketing Common Data Model (MCDM), standardizing mobile campaign metrics across platforms like Facebook, Google Ads, and Unity. Compare user acquisition costs and lifetime value across all mobile advertising channels with consistent data formats. Build comprehensive mobile attribution models that include Liftoff's post-install events alongside organic app downloads. Analyze cross-platform mobile campaign performance using unified dimensions and KPIs.

Use Cases

What teams ask their AI agent about Liftoff

Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.

A
Improvado Agent Analysis

Track mobile user acquisition costs across Liftoff, Facebook, and Google in one dashboard

Your AI agent analyzes Liftoff data and delivers actionable insights — automatically, in seconds.

4 hrs → 18 min
A
Improvado Agent Cross-channel

Optimize mobile campaign budgets using cross-platform LTV and retention data

Your AI agent analyzes Liftoff data and delivers actionable insights — automatically, in seconds.

Manual → auto
A
Improvado Agent Reporting

Report mobile app growth metrics and CAC trends in executive dashboards

Your AI agent analyzes Liftoff data and delivers actionable insights — automatically, in seconds.

3 hrs → 15 min
AI Agent Access

Your agent doesn't just read Liftoff — it acts on it

Read

Pull metrics, dimensions, and trends from Liftoff — across every account and campaign. Your AI handles the query.

Write

Launch campaigns, pause underperformers, adjust settings. Every action logged and governed.

Monitor

Anomaly alerts, budget pacing watches, weekly auto-reports. Problems caught before they burn budget.

Query, write, and monitor Liftoff through Claude, ChatGPT, Cursor, or any MCP client. Every action is logged and governed.

Claude ChatGPT Cursor Gemini Any MCP Client
Improvado MCP — Liftoff
> Show top 5 campaigns by performance this month
Campaign Spend ROAS
Brand — Exact $4,200 8.1x
Non-Brand $12,800 4.7x
Retargeting — 30d $3,100 4.2x
Competitor $8,400 3.1x
DSA — Blog $2,600 2.8x
5 campaigns • $31,100 total spend • avg 4.6x ROAS
> Pause all ad groups below 1.5x ROAS
✓ 7 ad groups paused • est. savings $12,400/mo
Destinations

Send Liftoff data anywhere

Load normalized data to your preferred warehouse, BI tool, or cloud storage.

Snowflake
BigQuery
Redshift
Databricks
Power BI
Tableau
Looker Studio
Google Sheets
Domo
Excel
Q Qlik
S3 Amazon S3
Metabase
Grafana
PostgreSQL
Azure SQL
SOC
SOC 2 Type II Audited data management
H
HIPAA Healthcare compliance
EU
GDPR EU data protection
CA
CCPA California privacy
Compare

They extract data. Improvado deploys an agent.

Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Liftoff as one of 1,000+ integrated sources.

Feature Improvado Supermetrics Funnel.io Fivetran
Data fields extracted 200+ ~90 ~120 ~80
Total integrations 1,000+ ~150 ~500 ~300
Cross-channel normalization (CDM) ✓ Built-in ✗ Manual ● Basic mapping ✗ Raw only
AI Agent access (MCP) ✓ Read, Write, Monitor
Data warehouse destinations ✓ 16+ warehouses & BI tools Sheets, Looker, BigQuery BigQuery, Snowflake, Redshift ✓ Broad warehouse support
Refresh frequency Every 15 min Scheduled triggers Daily / 6hr Every 15 min (premium)
SOC 2 Type II & HIPAA ✗ SOC 2 only ✓ SOC 2
Best for Teams that want an AI agent, not a pipeline Small teams, spreadsheets Mid-market, data teams Engineering-led ELT pipelines

Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.

FAQ

Frequently asked questions

Improvado uses Liftoff's API with secure authentication to extract your mobile campaign data. You provide API credentials through your Liftoff account dashboard, and Improvado handles all data extraction and processing automatically.

Put an AI agent on your Liftoff today

Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.