Building SQL queries requires too much time and engineering skills from your marketing team or additional help from software developers.
Manual data manipulations put your data at risk of human errors and poor execution quality.
A low-quality manual transformation process poorly influences the results of the marketing analysis and distorts insights on the dashboard.
Operate with tables instead of SQL queries. With Improvado, every marketer makes complex data operations without being a part-time developer.
Reduce the time required to get actionable insights from 30% to 100% (compared to SQL)
With Improvado you can onboard new analysts on a complex project in several clicks instead of weeks.
Use pre-built or create your own transformation recipes to accelerate data harmonization. Apply a single recipe to all new accounts instead of executing the same SQL queries hundreds of times.
Use pre-built or create your own transformation recipes to accelerate data harmonization. Apply a single recipe to all new accounts instead of executing the same SQL queries hundreds of times.
Improvado’s decision trees help you enrich your dataset with new sources faster and optimize data for a better analysis outcome.
Find non-obvious, related data groups to automate the process of identifying and measuring similarities within a dataset. With segmented data, you can identify previously overlooked insights.