Are currently using the Raven Tools or trying to get a better understanding of your options when it comes to collecting accurate marketing data? Here is the list of top alternatives to the Raven Tools.
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Raven Tools
What is Raven Tools? Raven Tools offers SEO tools, including SEO audit reports, and white label marketing reports. The platform offers performance metric reporting from various sources, including AdWords, Search Console, Google Analytics, Facebook, and more.
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Who should use Raven Tools?
Raven tools seems to be best for agencies due to client reporting appearing to be a significant part of the toolkit, however, there are features that are also useful for in-house marketing teams and non-client focused marketers. You can use the platform to pull data for client reports from more than twenty sources, such as Google Analytics, Adwords, and Facebook. It also offers the ability to run regular website audits and manage link building campaigns.
Use Cases
Pricing
The pricing for Raven Tools starts at $99 per month if you buy the tool for a year, or $109 if you choose the month-to-month subscription option. The company also offers a 14-Day free trial.
Integrations
Company rating
3.5
out of
5
Easy to setup
3.5
out of
5
Quality of support
3.5
out of
5
Top 10 Alternatives to Raven Tools in 2021
Improvado is a tool built by marketers, for marketers to get all their data into one place, in real-time, with automated dashboards and reports.
Improvado is an enterprise-grade, no-code Revenue Data Platform that automates how marketing, sales, and revenue teams extract, transform and load data from source to destination.
The platform offers prebuilt connectors to over 500 data sources, making it convenient for users who want to efficiently aggregate and push data to data warehouses or to BI, visualization, or analytics tools. Improvado’s clients can also request custom connectors if they need to work with a data source not listed in the integration catalog. Furthermore, the platform offers a high level of granularity, allowing you to explore insights at any level.
Improvado is known for its advanced data transformation engine, known as the Marketing Data Common Model (MCDM). This functionality automatically unifies disparate naming conventions that usually occur when pulling related data from different sources, removes errors and duplicates, and runs automated data mapping and transformation sequences using self-service or prebuilt templates. That way, you can get access to analysis-ready data in no time and start analyzing it in built-in dashboards.
Thanks to its compliance with HIPAA, SOC-2, and enterprise SLA, Improvado is compatible with businesses in privacy-sensitive industries, like health, insurance, and finance.
Automate omnichannel marketing reporting with Improvado
Improvado is specifically designed for marketing, sales, and revenue teams. Thus, it is fully fitted with features that cater to the needs of these departments and requires zero technical skills.
Marketing, sales, and revenue teams use Improvado to access insights on all revenue-generating efforts across their channels and customer touchpoints. This is powered by Improvado’s efficient marketing attribution modeling functionality that enables users to build custom data pipelines that automatically attribute conversions to the right channels.
As a no-code platform, Improvado is suitable for teams with zero coding skills and SQL knowledge. Improvado also provides professional services to customers who need help with building custom data dashboards, handling data migration, and providing team-wide training. As an add-on, Improvado provides data warehouse maintenance services, freeing up your company’s valuable time and resources.
The platform has users from several industries, encompassing professionals in mid-market brands, large-scale enterprises, and agencies.
Improvado Pricing
Improvado doesn’t tie its users to a specific contract value. Improvado assesses your company’s unique needs when you request a quote and calculates a custom pricing plan best suited for your business.
Improvado’s flexible pricing means you get access to and pay only for the features and bandwidth you need.
Furthermore, Improvado offers a token, called DECS points, which you can spend on APIs, flat file ingestion, report type development and modification, and other development needs.
Improvado Integrations
Improvado has a library of over 500 data sources across several categories, including advertising platforms, CRMs, payment gateways, eCommerce tools, and more. If you can’t find a specific data source in the integration library, you can always request a custom connector, and it will be built for you.
The platform also supports leading data warehouses like Google BigQuery, Amazon RedShift, Snowflake, and more.
Its amazing how Improvado had the ability to get us the data we need. I highly recommend anyone looking to aggregate their data to use Improvado.
Alex C
CEO at PenPath
Its amazing how Improvado had the ability to get us the data we need. Simply put, we need to have a lot of flexibility in this industry. I highly recommend anyone looking to aggregate their data to use Improvado.
They really have been a major part of our success and the people there are great to work with.
Improvado provide a reliable foundation that are building our business on top of. The kind of partnership we have with them has truly paid off.
Read the case study
Get a tour around the product from the Improvado team
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AgencyAnalytics
AgencyAnalytics helps digital marketing agencies build automated reports for clients. SEO, PPC, social media and more (40+ integrations).
AgencyAnalytics is a reporting platform that helps marketing agencies to monitor all their clients’ marketing campaigns in one central place. It helps them to generate reports and dashboards for social analytics, third-party integrations, and SEO auditing. Its key features include automated reporting, dashboard management, and custom dashboards that allow companies to present data through a variety of charts and statistic widgets. It also has a variety of SEO tools and its rank tracker tool helps businesses to monitor site performance where users can choose to view data from specific locations or to view their global data. AgencyAnalytics has over 60 integrations with a variety of other tools and platforms.
Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5
Use Cases
Pricing
Pricing starts at $49.00 a month for the Freelancer Plan and goes up to $399 per month for the Enterprise Plan.
Integrations
Pros
Automated reporting software.
Live dashboards.
Complete view of data.
Well-designed.
Integrations.
Cons
Dashboard set up could be a bit easier.
White label customization options somewhat limited.
Pricing can be confusing.
Alternatives
Reportgarden
What is Reportgarden? Reportgarden is a marketing agency software that offers tools for managing clients and campaigns, as well as reporting, within a single platform.
What is Reportgarden? Reportgarden is a marketing agency software that offers tools for managing clients and campaigns, as well as reporting, within a single platform.
ReportGarden is useful for agencies who need to create reports, invoices, and site audits for multiple clients, as well as manage campaign budgets.
Company rating
4.0
out of
5
Easy to setup
3.5
out of
5
Quality of support
3.5
out of
5
Use Cases
Pricing
Plans for Reportgarden start at $149 per month for its Standard Plan. The company also offers a seven-day free trial of its platform.
Integrations
Pros
Good filtering capabilities and generate reports quickly
Ability to create client-specific dashboards and schedule reports
Cons
Can be difficult to figure out what some of the reports mean
Doesn’t provide much granular data
Can sometimes lag
Alternatives
Klipfolio
What is Klipfolio? Klipfolio is a cloud-based business intelligence solution that lets users connect a variety of data sources to create stunning data visualizations and make data-driven decisions. Marketers can visualize their data with the company’s PowerMetricks, which offers single-click visualizations and data exploration.
What is Klipfolio? Klipfolio is a cloud-based business intelligence solution that lets users connect a variety of data sources to create stunning data visualizations and make data-driven decisions. Marketers can visualize their data with the company’s PowerMetricks, which offers single-click visualizations and data exploration.
Klipfolio is a cloud-based tool that allows you to visualize your data using a dashboarding tool. As a simple (yet extensive) dashboard tool, it allows you to link marketing and sales data sources using API integrations. As such, Klipfolio transforms and projects your data in a way that is easy to understand, track, and relate to your KPIs. Additionally, using their real-time feature, you can view data over time, allowing you to make historical comparisons to assess your business’ progress.
Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5
Use Cases
Pricing
Klipfolio provides several different plans for businesses and agencies. The company also offers an option of choosing an annual plan and get the first 3 months free.
Integrations
Pros
Integrates with more than 100 integrates with 145 tools
Customization, including data sources, dashboards, and visualizations
Library of pre-built visualizations and dashboards
Cons
Steep learning curve to fully utilize the many features
Dashboard and reports can sometimes take a while to load
Technical knowledge may be needed for beyond pre-built options
Alternatives
Chartio
What is Chartio? Chartio is a cloud-based business intelligence platform that helps manage day-to-day business operations, as well as track marketing efforts.
What is Chartio? Chartio is a cloud-based business intelligence platform that helps manage day-to-day business operations, as well as track marketing efforts.
The software provides business owners, product teams, data analysts, and marketers with helpful organizational tools. Chartio offers a central dashboard and functions for data exploration with the ability to present data from multiple sources in a variety of charts. The main fault with Chartio, however, is that is some users may be faced with a steep learning curve, particularly if they are new to business intelligence or don’t have any knowledge of SQL.
Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5
Use Cases
Pricing
Chartio does custom pricing. You can contact the company for a quote.
Integrations
Pros
Can handle complex queries
Ability to write SQL
Displays data in colorful, simple charts
Cons
The user interface can be difficult to learn.
It’s known for being expensive.
Some charts may require knowledge of SQL
Types of charts are limited
Alternatives
Tapclicks
What is Tapclicks? Tapclicks is a marketing analytics tool that offers marketers and agencies an all-in-one, cloud-based platform for management, reporting, and analytics.
What is Tapclicks? Tapclicks is a marketing analytics tool that offers marketers and agencies an all-in-one, cloud-based platform for management, reporting, and analytics.
Tapclicks lets you export and schedule automatic reports into Excel, PDF, Email, PowerPoint, and Word. The platform offers pre-built visualizations and a library of widgets you can setup to help answer business questions. The tool is useful if you have many reports you need to automate for clients.
Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5
Use Cases
Pricing
Tapclicks certainly isn’t the cheapest option, starting at $499 per month for its Basic plan. You can try a demo version of the platform or take advantage of a 14-day free trial first before diving in.
Integrations
Pros
Numerous data sources
Variety of visualization options
Cons
There are a lot of features that aren't very intuitive to use.
There are some features in reporting that can be a little buggy.
Some of the field customizations are a bit limited.
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