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Retina uses next-gen algorithms and the data you already collect to pinpoint your highest-value customers — and deliver the insights you need to reach more just like them.
Improvado is a tool built by marketers, for marketers to get all their data into one place, in real-time, with automated dashboards and reports.
Improvado is an enterprise-grade, no-code Revenue Data Platform that automates how marketing, sales, and revenue teams extract, transform and load data from source to destination.
The platform offers prebuilt connectors to over 500 data sources, making it convenient for users who want to efficiently aggregate and push data to data warehouses or to BI, visualization, or analytics tools. Improvado’s clients can also request custom connectors if they need to work with a data source not listed in the integration catalog. Furthermore, the platform offers a high level of granularity, allowing you to explore insights at any level.
Improvado is known for its advanced data transformation engine, known as the Marketing Data Common Model (MCDM). This functionality automatically unifies disparate naming conventions that usually occur when pulling related data from different sources, removes errors and duplicates, and runs automated data mapping and transformation sequences using self-service or prebuilt templates. That way, you can get access to analysis-ready data in no time and start analyzing it in built-in dashboards.
Thanks to its compliance with HIPAA, SOC-2, and enterprise SLA, Improvado is compatible with businesses in privacy-sensitive industries, like health, insurance, and finance.
Improvado is specifically designed for marketing, sales, and revenue teams. Thus, it is fully fitted with features that cater to the needs of these departments and requires zero technical skills.
Marketing, sales, and revenue teams use Improvado to access insights on all revenue-generating efforts across their channels and customer touchpoints. This is powered by Improvado’s efficient marketing attribution modeling functionality that enables users to build custom data pipelines that automatically attribute conversions to the right channels.
As a no-code platform, Improvado is suitable for teams with zero coding skills and SQL knowledge. Improvado also provides professional services to customers who need help with building custom data dashboards, handling data migration, and providing team-wide training. As an add-on, Improvado provides data warehouse maintenance services, freeing up your company’s valuable time and resources.
The platform has users from several industries, encompassing professionals in mid-market brands, large-scale enterprises, and agencies.
Improvado doesn’t tie its users to a specific contract value. Improvado assesses your company’s unique needs when you request a quote and calculates a custom pricing plan best suited for your business.
Improvado’s flexible pricing means you get access to and pay only for the features and bandwidth you need.
Furthermore, Improvado offers a token, called DECS points, which you can spend on APIs, flat file ingestion, report type development and modification, and other development needs.
Improvado has a library of over 500 data sources across several categories, including advertising platforms, CRMs, payment gateways, eCommerce tools, and more. If you can’t find a specific data source in the integration library, you can always request a custom connector, and it will be built for you.
The platform also supports leading data warehouses like Google BigQuery, Amazon RedShift, Snowflake, and more.
Check out a full list of Improvado’s data sources and destinations. The solution also has a comprehensive data dictionary featuring all the metrics, properties, dimensions, and more, as supported by each data source. Take a look here.
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Its amazing how Improvado had the ability to get us the data we need. I highly recommend anyone looking to aggregate their data to use Improvado.
Its amazing how Improvado had the ability to get us the data we need. Simply put, we need to have a lot of flexibility in this industry. I highly recommend anyone looking to aggregate their data to use Improvado.
They really have been a major part of our success and the people there are great to work with.
Improvado provide a reliable foundation that are building our business on top of. The kind of partnership we have with them has truly paid off.
Segment makes it “dead simple” to retrieve data from customer touch points across the board.
Segment is a customer data platform that assists their users in collecting, cleaning, and controlling huge amounts of customer data. cEasy data collection, integration, and management is what customers get from Segment. Analytics, marketing, growth, and almost any other goal is made much easier with Segment’s meaningful data capture.
Salient's Solution Drives Business Performance Learn How Coca-Cola UNITED Works with Salient to Improve Performance Watch the Video Undeniable Results“We
Starfish is another great ETL marketing tool, specifically because of its customer insight capabilities.
Starfish is another great ETL marketing tool, specifically because of its customer insight capabilities.
Starfish helps companies enhance their customer targeting by accumulating data from their CRM to gain insights about their customers. The system extracts sales and other customer data from the CRM module and then links that data to support functions including finance and operations.
The Starfish dashboard is easy to use and helps users generate useful reports for running effective marketing campaigns and launching new products.
The software is quite useful for companies that depend heavily on customer feedback. Information from customer-centric social media pages like Facebook and Twitter is relayed on to Starfish ETL system, which is then used to develop new product strategies.
The Starfish software is priced based on cloud and online migration services. Cloud migration starts from $495 per month while on migration pricing plan starts at $1495 per month. There are dedicated pricing plans available for CRM integration as well. These are based on the size of the organization and can go up to $1000 a month.
The system not efficient enough for a large migration of data.
Optimize your commercial performance with Sellforte SaaS for marketing & promotion profitability.
SigOpt is a standardized, scalable, enterprise-grade optimization platform and API designed to unlock the potential of your modeling pipelines.
Let the world's most actionable editorial analytics system revolutionise your newsroom.
From ingredients to benefits & concerns, find out how your customers think and talk about your brand & products with comparative consumer insights designed to fuel innovation & strategy.
What is MarkLogic? MarkLogic is a database tool for integrating data from silos. The platform uses a multi-model approach that provides flexibility with integrating and storing data and allows that data to be viewed as relational data, a graph, documents, and more.
MarkLogic is designed for NoSQL scale and speed. The tool’s Data Hub provides a fast 360-degree view of data on the secure, agile platform. Companies can avoid brittle and expensive ETL and better manage the entities and relationships that they work with.
MarkLogic offers an array of different subscriptions. Take a look at their site for more information about pricing.
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