Whitelabel
How to use a whitelabel and what it means
Whitelabel allows you to customize the interface, remove references to Improvado and use your branding.
We can change your logo, favicon and the domain.

Contact our Support team to get instructions on whitelabel setup.
You should be ready to provide us with the following information:
- company logo;
- favicon image;
- color scheme;
- domain preferences;
- contact email.
Support team could request additional data or settings.
Logo requirements
- File formats: *.svg,*.png
- Transparent background
- Image size is 480 x 180px
- Image ratio is 16 x 6
- Name format: companyname-logo
Favicon requirements
- File formats: *.svg, *.png, *.jpg, *.gif
- Transparent background
- Width/height ratio equal to 1 or close to
Color scheme
Here you can choose a dark or light logo background to display in the interface.

Domain
You can use default or a custom domain name - this will define the set of instructions you will get.
- Domain name format:
<companyname>.improvado.io.
The <companyname> can contain only lower case characters (a-z), numbers (0-9) and hyphen (-). Dots will not work here.
Setting Up Your Whitelabel Domain (optional step, required only if you want to use your own domain instead of Improvado sub-domain)
To configure your whitelabel domain, follow these steps to create a CNAME record in the Control panel of your DNS service provider.
Suppose you own the domain clientname.com and want to set up a whitelabel on the insights subdomain. Your whitelabel will be accessible at <em>https://insights.clientname.com/</em>.
- Access Your DNS Control Panel.
Log in to the Control panel of your DNS service provider. - Create a New DNS Record
- Record Type:
CNAME - Host/Name:
insights - Full Domain Name:
insights.clientname.com - Value/Points to/Domain Name:
<clientname>.white.improvado.io.
Note: Most DNS providers require a dot at the end of the URL, but some may not. Check your DNS provider.
If your domain is on goDaddy:
Type: CNAME
Host: *reports* (or another <subdomain>)
Points to: "*<clientname>*.white.improvado.io." (with the dot at the end)
If your domain is on CloudFlare:
- Log in to the CloudFlare.com admin panel,
- Choose your domain,
- Open DNS (Manage your Domain Name System (DNS) settings page):
Type: CNAMEName: *<subdomain>*
Domain name: *<clientname>.white.improvado.io*
TTL: Automatic TTL
Status: the cloud icon should be gray (not orange)
(Traffic to this hostname will not go through Cloudflare.)
- Inform Us. Once the DNS record is ready, please inform us (include its address) so we can complete the setup on our end.
If you have any further questions or need assistance, feel free to contact our support team.
Wrong whitelabel error
If you see the error "Your account is valid for the another instance" during the authorization, please follow the link under the company logo and try to log in ag
Was this article helpful?
Thanks for the feedback!