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TikTok Ads

Written by Ilya Sudakov

Updated on Oct 27, 2026

Description

‍‍TikTok is a video platform that allows users to create and share short videos. TikTok Ads is a platform that will help you to advertise your services and products on the TikTok app.

Setup guide

Follow our setup guide to connect TikTok Ads to Improvado.

Authorize your TikTok for Business account via OAuth. Before authorization, please, make sure that you are signed in to the account you want to extract data from.

Grant Improvado your permission to:

                                                                                               
PermissionDescription
Public User InformationRead the public information of your login account, such as your name and email.
Ad account managementManage your ad account information and sign some online terms for advertising purposes. Specifically, authorization is at the user level, which means that when you gain access to a new ad account, the app will also automatically gain access to the new advertising account. Similarly, when you no longer have permission to access an ad account, the app will also not be able to access it.
Ads managementRead campaigns, ad groups and ads, and create and update them. What the app can do in an ad account is also limited by your role in that account.
ReportingGet the performance data of your ads.
Creative managementUpload and manage your images, videos and music, and get creative reports.
App managementCreate and update your promotional apps on Events Manager.
Pixel managementCreate and update your pixels on Events Manager.

Optional: campaign editing. TikTok ticks every permission by default. If Improvado should only read your campaigns, ad groups and ads, expand Ads management and untick Create and update campaigns, Create and update ad groups and Create and update ads before you click Confirm. Data extraction keeps working; Improvado features that create or edit campaigns, ad groups or ads in TikTok Ads will not.

Note: Keep the other permissions ticked. If you untick a read permission or Reporting, the connection or data extraction fails.

After the connection process is completed successfully, the TikTok Ads connection will appear in your Connected sources list.

When the connection status is Active, and the account status column shows a number of accounts, you can move on to data extraction.

To extract data from the connected sources, check the instruction on how to set up data extraction.

Schema information

The schema information shows all report types you can use to extract data from TikTok Ads.

Release notes

You can find information about the latest API changes in the official Release notes.

Troubleshooting

Having trouble with your setup? Find solutions to common issues →

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