February 2024

Monthly update

New API integrations 🧩

We have added 4 new data sources with the following report types:

Google Search Ads 360 (Beta)

Campaign Entity report type
Campaign Criterion Entity report type
Ad Group Criterion Entity report type
Ad Group report type
Age Range View report type
Gender View report type
Keyword View report type
Campaign report type
Location View report type
Ad Group Ad Entity report type
Bidding Strategy Entity report type
Customer Entity report type
Geo Target Constant Entity report type
Ad Group Ad report type
Ad Group Entity report type
User List Entity report type
Campaign Budget Entity report type

Sprout Social:

Profiles Entity report type
Profile Analytics report type
Post Analytics report type
Users Entity report type
Tags Entity report type
Groups Entity report type

Tune Network API

Conversions report type

Applovin

Advertiser Analytics report type

Check Improvado Data Dictionary to see detailed information about these and other report types and their metrics.

New Report Types 📊

The following report types are available starting this month:

Google Display & Video 360

Standard report type

Adgroups Metro (DMA) report type

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Data Extraction

Flat Data Ingestion

Azure SQL & MySQL are available for data extraction

February 28, 2024

We are thrilled to announce two new Flat Data integrations - Azure SQL & MySQL!

✅ Key Features:‍

Import Azure SQL & MySQL tables directly via Improvado UI
Configure Extraction scheduling, Table meta, Skip rule, etc. for your extraction
A new Data source category was added: SQL

Usage Stats

Usage Stats ✨

February 5, 2024

We are thrilled to announce enhancements to our dashboard that provides an in-depth analysis of your data usage📊

What has been changed?

📌 Naming: Usage Dashboard to Usage Stats.
‍‍📌 Improved Visualization: Clearer and more interactive graphs to track data usage over time.
‍📌 Enhanced Data Breakdown: More detailed comparisons of data usage across different periods and categories.
📌 User Experience: A more intuitive layout.
📌Filtering Functionality: Lots of filtering options were added.