Updated on

Oct 19, 2023


Xandr is the advertising and analytics subsidiary of Microsoft, which operates an online platform, Community, for buying and selling consumer-centric digital advertising.

Schema information

The schema information shows all report types you can use to extract data from Xandr.

Setup guide

Follow our setup guide to connect Xandr to Improvado.

  1. Click the Data Sources in the left navigation bar.
    Categories on the Data sources page group all available platforms. Use a search to find the required one.
  2. Click on the Xandr tile.
  1. Authorize your Xandr account using your Login and Password.

Important: Improvado uses Digital Platform API only. Make sure to use your Digital Platform API credentials during authorization. Learn more here.


  • If your Username and Password do not grant you access to the API, please refer to the API Onboarding Process or contact your Xandr representative.
  • If you have forgotten your Username or Password, you can use the Account Recovery Service to retrieve your username or create a new password.
  1. After completing the connection process, the Xandr connection will appear in your Connected sources list.
  2. When the connection status is Active and the account status column shows a number of accounts, you can move on to data extraction.
  1. To extract data from the connected sources, check the instruction on how to set up data extraction.


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Troubleshooting guides

Check out troubleshooting guides for


You can find information about the latest API changes in the official Release notes.

Frequently asked questions

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Improvado team is always happy to help with any other questions you might have! Send us an email.

Contact your Customer Success Manager or raise a request in Improvado Service Desk.