Adobe Analytics

Updated on

Oct 19, 2023


Adobe Analytics lets you mix, match, and analyze data from any digital point in the customer journey.

Schema information

The schema information shows all report types you can use to extract data from Adobe Analytics.

Setup guide

Follow our setup guide to connect Adobe Analytics to Improvado.

Step 1. Click the Data Sources in the left navigation bar.
Categories on the Data sources page group all available platforms. Use a search to find the required one.

Step 2. Click on the Adobe Analytics tile.

Step 3. To authorize your account you need to fill in the required fields below following steps 3.1 - 3.13:

  • Certificate ID
  • API Key (Client ID)
  • Technical Account ID
  • Organization ID
  • Client Secret
  • Report Suite ID

Step 3.1. The following sequence is a customized version of the Service Account Integration manual.
Please reach your Customer Success Manager in Improvado to get Public Certificate and Certificate ID.

Step 3.2. Create a Product Profile

  1. Go to the Admin Console > Adobe Analytics.
    1. Create a new profile.
      1. Put the name “Improvado Integration” (or any other name).
        1. Give this product profile the needed permissions.
          1. Assign the Report Suite to the profile.
          2. Click Edit Report Suites.
          3. Add Report Suites you want via the API for your reporting.
            1. Assign metrics and dimensions you want via the API for your reporting.
              1. Go to Report Suite Tools.
                1. Add the following permissions:
                Category Permission
                Report Suite Tools Data Warehouse
                Site Catalyst
                Custom Data Warehouse

                  1. Save changes.

                  Step 3.3. Back to Adobe Console IO and select a product profile and click Create integration


                  Important: Please, check that the selected profile has all the required permissions!

                  Step 3.4. Go to Adobe I/O Console > Projects, and click Create new project button.

                  Step 3.5. Once you clicked the button, the new Project will be created and you can edit your project information.

                  Step 3.6. Next, click Add API.

                  Step 3.7. Then, choose Adobe Analytics API and click Next.

                  Step 3.8. On next page select Service Account (JWT).

                  Step 3.9. On next page, choose Option 2 and upload Public certificate from Improvado team, then click Next.

                  Step 3.10. Select a product profile, which you created in steps 2-3 and click Save Configured API.

                  Step 3.11. Copy API Key (Client ID), Technical account ID, Organization ID and Client secret somewhere, you need them later to connect Adobe Analytics to Improvado.

                  Step 3.12. Find the required Report Suite Id where to take data from:

                    1. Open a new window.
                    2. Go to Experience Adobe Сloud > Adobe Analytics.
                      1. Click Admin > Report Suites.

                      The Report Suite ID (RSID) is an entity in Adobe where the data lives.

                      1. Copy Report Suite ID somewhere

                      Step 3.13. Enter copied values into the Improvado authorization form.

                      Step 4. After the connection process is completed successfully, the Adobe Analytics connection will appear in your Connected sources list.

                      Step 5. When the connection status is Active, and the account status column shows a number of accounts, you can move on to data extraction.

                      Step 6. To extract data from the connected sources, check the instruction on how to set up data extraction.


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                      Troubleshooting guides

                      Check out troubleshooting guides for
                      Adobe Analytics


                      You can find information about the latest API changes in the official Release notes.

                      Frequently asked questions

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                      Improvado team is always happy to help with any other questions you might have! Send us an email.

                      Contact your Customer Success Manager or raise a request in Improvado Service Desk.