Documentation

Amazon Marketing Cloud

Updated on

Jan 27, 2025

Description

Amazon Marketing Cloud platform provides advanced tools for analyzing and optimizing marketing performance across Amazon's ecosystem. It enables secure access to aggregated, anonymized insights to enhance advertising strategies and drive data-driven decisions.

Schema information

The schema information shows all report types you can use to extract data from Amazon Marketing Cloud.

Setup guide

Follow our setup guide to connect Amazon Marketing Cloud to Improvado.

Step 1. Click the Make a new connection button on the Connections page and select Amazon Marketing Cloud in the Data sources catalog.

Step 2. Authorize your Amazon account via OAuth. Before authorization, please, make sure that you are signed in to the account you want to extract data from.

Step 3. Grant Improvado your permission to:

Permission Description
Your basic profile information. Your username & email
Advertising your product, book, app, or website with Amazon The ability to modify your advertising campaigns
Access to performance data related to advertising on Amazon

Step 4. After completing the connection process, the Amazon Marketing Cloud connection will appear in your Connected sources list.

Step 5. When the connection status is Active, and the account status column shows a number of accounts, you can move on to data extraction.

Step 6. To extract data from the connected sources, check the instructions on how to set up data extraction.

Settings

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Troubleshooting

Troubleshooting guides

Check out troubleshooting guides for
Amazon Marketing Cloud
here:

Limits

You can find information about the latest API changes in the official Release notes.

Frequently asked questions

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Questions?

Improvado team is always happy to help with any other questions you might have! Send us an email.

Contact your Customer Success Manager or raise a request in Improvado Service Desk.